Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.
By: Clow, Kenneth E [author.].
Contributor(s): Baack, Donald [author.].
Publisher: Boston : Pearson, [2016]Copyright date: ©2016Edition: Seventh edition.Description: xx, 476 pages : colour illustrations ; 27 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780133866339; 0133866335.Subject(s): Advertising | Communication in marketing | Sales promotion | Direct marketingDDC classification: 659.1Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 6 |
659.1 CLO 2016 (Browse shelf) | Available | SHTEx,70002,03,RM|TBSxx,34003,03,RA| SHTEx,70004,03,RM|SHTEx,70005,03,RM | 5000159056 | ||
Main Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 5, BayNo 1 |
659.1 CLO 2016 (Browse shelf) | 1 | Available | SHTEx,70005,03,RMSHTEx,70002,03,RM | TBSxx,34003,03,RA | SHTEx,70004,03,RM | 5000168548 | |
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 3, BayNo 6 |
659.1 CLO 2016 (Browse shelf) | 1 | Available | SHTEx,70005,03,RM|SHTEx,70002,03,RM|TBSxx,34003,03,RA|SHTEx,70004,03,RM | 5000168546 | |
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 2, TierNo 3, BayNo 1 |
659.1 CLO 2016 (Browse shelf) | 1 | Available | SHTEx,70004,03,RM|TBSxx,34003,03,RA|SHTEx,70002,03,RM|SHTEx,70005,03,RM | 5000158977 | |
Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27, Side 2, TierNo 3, BayNo 1 |
659.1 CLO 2016 (Browse shelf) | 1 | Available | SHTEx,70004,03,RM|TBSxx,34003,03,RA|SHTEx,70002,03,RM|SHTEx,70005,03,RM | 5000159020 |
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