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Marketing management : analysis, planning, implementation, and control / Philip Kotler.
by Kotler, Philip. Edition: 9th ed., Int. ed.Publisher: Upper Saddle River, N.J. : Prentice Hall International, c1997Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
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Marketing / Philip Kotler ... [et al.]
by Kotler, Philip. Edition: 4th ed.Publisher: Sydney : Prentice Hall Australia, c1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.800994 MAR]
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Marketing classics : a selection of influential articles / Ben M. Enis, Keith K. Cox, Michael P. Mokwa
by Enis, Ben M | Cox, Keith K [(j.a.)] | Mokwa, Michael P [(j.a.)]. Edition: 8th ed., Int ed., 25th Anniversary ed.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, c1990Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 ENI]
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Principles of marketing : a global perspective / Philip Kotler ... [et al.]
by Kotler, Philip. Publisher: Singapore : Pearson/Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 MAR]
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Business marketing / Edward G. Brierty, Robert W. Eckles, Robert R. Reeder
by Brierty, Edward G | Eckles, Robert W | Reeder, Robert R. Edition: 3rd edition.International edition.Publisher: Upper Saddle River, N.J. : Prentice-Hall International, [1998]Copyright date: ©1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 BRI]
(2), TC External Storage
[Call number: 658.8 BRI]
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Strategic marketing for educational institutions / Philip Kotler, Karen F.A. Fox
by Kotler, Philip | Fox, Karen F. A, 1944-. Edition: 2nd ed.Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1995Availability: Items available for loan: TU External Storage-LCS
[Call number: 371.206 KOT]
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Cases in marketing management and strategy : an Asia-Pacific perspective / John A. Quelch ... [et al.].
by Quelch, John A. Publisher: Singapore : Prentice Hall, 1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.80095 CAS]
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Principles of marketing / Philip Kotler and Gary Armstrong
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 8th ed.Publisher: N.J. : Prentice Hall, 1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
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Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A Peterson.
by Kerin, Roger A | Peterson, Robert A. Edition: 8th ed.Publisher: New Jersey : Prentice Hall, 1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KER]
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Marketing research : an applied orientation / Naresh K. Malhotra ... [et al.]
by Malhotra, Naresh K. Publisher: Sydney : Prentice Hall of Australia, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 MAR]
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Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.
by Burnett, John | Moriarty, Sandra E. (Sandra Ernst). Publisher: Upper Saddle River, N. J. : Prentice Hall, c1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 BUR]
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Principles of marketing / Philip Kotler ... [et al.].
by Kotler, Philip | Kotler, Philip. Principles of marketing, 7th ed. Edition: European ed.Publisher: London ; New York : Prentice Hall, 1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 PRI]
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International market entry and development : strategies and management / S. Young ... [et al.]
by Young, Stephen, 1944-. Publisher: Hertfordshire [U.K.] : Harvester Wheatsheaf / Prentice Hall, 1989Availability: Items available for loan: TC External Storage
[Call number: 658.848 INT]
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Principles of marketing / Philip Kotler, Gary Armstrong
by Kotler, Philip | Armstrong, Gary (Gary M.). Edition: 8th ed., Int. ed.Publisher: Upper Sadle River, N.J. : Prentice-Hall International, 1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
(10).
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