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Mobile marketing : fundamentals and strategy / Kaan Varnali, Aysegul Toker, Cengiz Yilmaz.
by Varnali, Kaan | Toker, Aysegul | Yilmaz, Cengiz. Publisher: New York, NY : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 VAR 2011]
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Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith.
by Chaffey, Dave, 1963- [author.] | Smith, P. R. (Paul Russell), 1957- [author.]. Edition: Fifth edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2017Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 CHA 2017]
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Net benefit [electronic resource] : guaranteed electronic markets : the ultimate potential of online trade / Wingham Rowan.
by Rowan, Wingham | ebrary, Inc. Publisher: London : Palgrave, 1999Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Digital selling : how to use social media and the web to generate leads and sell more / Grant Leboff.
by Leboff, Grant. Publisher: London : Kogan Page, 2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 LEB 2016]
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Mobile magic : the saatchi and saatchi guide to mobile marketing / Tom Eslinger.
by Eslinger, Tom. Publisher: Hoboken, New Jersey : John Wiley & Sons, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ESL 2014]
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Market research in the Internet age : leveraging the Internet for market measurement and consumer insight / Rob W. Monster, Raymond C. Pettit
by Monster, Robert W | Pettit, Raymond C. Publisher: Singapore : John Wiley & Sons (Asia), 2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 MON 2002]
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Email marketing : an hour a day / Jeanniey Mullen, David Daniels
by Mullen, Jeanniey | Daniels, David L.,d1970-. Publisher: Indianapolis : Wiley Pub., c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 MUL 2009]
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Marketing with social media : 10 easy steps to success for business / Linda Coles.
by Coles, Linda. Publisher: Milton, Qld. : John Wiley & Sons, 2015Copyright date: ©2015Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 COL 2015]
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E-marketing : theory and application / Stephen Dann and Susan Dann.
by Dann, Stephen, 1973- | Dann, Susan J. Publisher: Houndmills : Palgrave Macmillan, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 DAN 2011]
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Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith.
by Chaffey, Dave, 1963- [author.] | Smith, P. R. (Paul Russell), 1957- [author.]. Edition: Sixth edition.Publisher: London ; New York : Routledge, Taylor & Francis Group, 2023Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 CHA 2023]
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Telephone sales for dummies [electronic resource] / by Dirk Zeller.
by Zeller, Dirk | ebrary, Inc. Publisher: Hoboken, NJ : Wiley, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Branded! : how retailers engage consumers with social media and mobility / Bernie Brennan, Lori Schafer.
by Brennan, Bernie | Schafer, Lori. Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 BRE 2010]
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Heat up your cold calls [electronic resource] : how to make prospects listen, respond, and buy / George R. Walther.
by Walther, George R | ebrary, Inc. Publisher: Chicago : Dearborn Trade Pub., 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/72]
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Permission-based E-mail marketing that works! [electronic resource] / Kim MacPherson.
by MacPherson, Kim | ebrary, Inc. Publisher: Chicago, IL : Dearborn Trade, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/4]
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The mobile marketing handbook [electronic resource] : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski ; foreword by Laura Marriott.
by Dushinski, Kim, 1966- | Marriott, Laura. Publisher: Medford, N.J. : CyberAge Books/Information Today, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
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Implementing word of mouth marketing [electronic resource] : online strategies to identify influencers, craft stories, and draw customers / Idil Miriam Cakim.
by Cakim, Idil Miriam, 1974-. Publisher: Hoboken, N.J. : Wiley, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
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Google income : how anyone of any age, location, and/or background can build a highly profitable online business with Google / by Bruce C. Brown.
by Brown, Bruce C. (Bruce Cameron), 1965-. Publisher: Ocala, FL : Atlantic Pub. Group, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 BRO 2009]
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Handbook of research on mobile marketing management / [edited by] Key Pousttchi, Dietmar G. Wiedemann.
by Pousttchi, Key, 1970- | Wiedemann, Dietmar G, 1977-. Publisher: Hershey, PA : Business Science Reference, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 HAN 2010]
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