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Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson.

by McDonald, Malcolm | Wilson, Hugh, 1962-.

Edition: 7th ed.Publisher: Chichester, West Sussex: Wiley, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2011] (6).
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Marketing plans [electronic resource] : how to prepare them, how to use them, seventh edition / Malcolm McDonald, Hugh Wilson.

by McDonald, Malcolm | Wilson, Hugh, 1962- [aut].

Edition: 7th ed.Publisher: Chichester, West Sussex, U.K. : Wiley, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/02] (1).