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Strategic management of technological innovation / Melissa A. Schilling.
by Schilling, Melissa A. Edition: 4th ed.Publisher: New York, NY : McGraw-Hill/Irwin, c2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 SCH 2013]
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Innovating for sustainability : green entrepreneurship in personal mobility / Luca Berchicci.
by Berchicci, Luca. Publisher: London ; New York : Routledge, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4083 BER 2012]
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Closing the innovation gap : reigniting the spark of creativity in a global economy / Judy Estrin.
by Estrin, Judy. Publisher: New York, NY : McGraw-Hill, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4063 EST 2009]
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Developing new products and services : learning, differentiation and innovation / G. Lawrence Sanders ; with contributions by Ron Huefner ... [et al.]
by Sanders, G. Lawrence | Huefner, Ronald J. Publisher: New York, NY : Business Expert Press, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 SAN 2012]
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Managing the design factory : a product developer's toolkit / Donald G. Reinertsen.
by Reinertsen, Donald G, 1950-. Publisher: New York, NY : Free Press, c1997Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 REI 1997]
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Product development planning for health care products regulated by the FDA / Elaine Whitmore.
by Whitmore, Elaine. Publisher: Milwaukee, WIisconsin: ASQC Quality Press, [1997]Copyright date: ©1997Availability: Items available for loan: Taylor's Library-TU
[Call number: 681.7610685 WHI 1997]
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The innovation handbook : how to manage ideas and execution to deliver outstanding results / Max Mckeown
by McKeown, Max. Publisher: Harlow, England : Pearson, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4063 MAC 2014]
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Communicating the new : methods to shape and accelerate innovation / Kim Erwin.
by Erwin, Kim, 1965- [author.]. Publisher: Hoboken, New Jersey : Wiley, [2014]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4/5]
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Contagious : why things catch on / Jonah Berger.
by Berger, Jonah. Publisher: London : Simon & Schuster, 2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 BER 2013]
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An integrated approach to new food product development [electronic resource] / edited by Howard R. Moskowitz, I. Sam Saguy, Tim Straus.
by Moskowitz, Howard R | Saguy, Israel, 1946- | Straus, Tim. Publisher: Boca Raton : CRC Press, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/7664 | 664]
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Green design. Volume 2 / Dorian Lucas
by Lucas, Dorian. Edition: 1st editionPublisher: [Salenstein, Switzerland] : Braun Publishing AG, 2013Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 745.2 LUC 2013]
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Creating and marketing new products and services / Rosanna Garcia.
by Garcia, Rosanna. Publisher: Boca Raton, FL : CRC Press, Taylor & Francis Group, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 GAR 2014]
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Entrepreneurial marketing : an effectual approach / Ed Nijssen.
by Nijssen, E. J. (Edwin Jacob), 1963-. Publisher: London ; New York : Routledge, Taylor & Francis, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 NIJ 2014]
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Communicating the new [electronic resource] : how to make the complex, unfamiliar or still-fuzzy understandable to others / Kim Erwin.
by Erwin, Kim, 1965- | ebrary, Inc. Publisher: Hoboken, NJ : John Wiley & Sons, Inc., c2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4/5]
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Sensory marketing : research on the sensuality of products / editor, Aradhna Krishna.
by Krishna, Aradhna. Publisher: New York : Routledge, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.80019 SEN 2010]
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Strategic management of technology and innovation / Robert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright.
by Burgelman, Robert A | Christensen, Clayton M, 1952-2020 | Wheelwright, Steven C, 1943-. Edition: 5th ed.Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: TC External Storage
[Call number: 658.514 BUR]
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Grow from within [electronic resource] : mastering corporate entrepreneurship and innovation / Robert C. Wolcott and Michael J. Lippitz.
by Wolcott, Robert C | Lippitz, Michael J | ebrary, Inc. Publisher: New York : McGraw-Hill, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4/063]
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Creating breakthrough products : revealing the secrets that drive global innovation / Jonathan Cagan and Craig M. Vogel.
by Cagan, Jonathan, 1961- [author.] | Vogel, Craig M [author.]. Edition: Second edition.Publisher: Upper Saddle River, New Jersey: FT Press, [2013]Copyright date: ©2013Availability: Items available for loan: TC External Storage
[Call number: 658.575 CAG 2013]
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