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The Olympic Games effect : how sports marketing builds strong brands / John A. Davis
by Davis, John, 1960 February 17-. Publisher: Singapore : John Wiley & Sons (Asia), c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 796.0698 DAV 2008]
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Special events : a new generation and the next frontier / Joe Goldblatt.
by Goldblatt, Joe Jeff, 1952-. Edition: 6th ed.Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 394.26068 GOL 2011]
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Visual marketing : 99 proven ways for small businesses to market with images and design / David Langton, Anita Campbell.
by Langton, David, 1961- | Campbell, Anita, 1956-. Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2011]Copyright date: ©2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LAN 2011]
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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott.
by Scott, David Meerman | Scott, David Meerman. New rules of marketing and PR. Edition: 3rd ed.Publisher: Hoboken, N.J. : John Wiley, c2011Other title: New rules of marketing and public relations.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SCO 2011]
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Kellogg on marketing / edited by Alice M. Tybout, Bobby J. Calder.
by Tybout, Alice M | Calder, Bobby J | J.L. Kellogg Graduate School of Management. Edition: 2nd ed.Publisher: Hoboken, NJ : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KEL 2010]
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The Olympic Games effect : how sports marketing builds strong brands / John A. Davis.
by Davis, John, 1960 February 17-. Edition: 2nd ed.Publisher: Hoboken, N.J. : John Wiley, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 796.0698 DAV 2012]
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Marketing in the age of Google : a non-technical guide to search engine strategy / Vanessa Fox.
by Fox, Vanessa, 1972-. Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 FOX 2010]
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The portable MBA / edited by Kenneth M. Eades ... [et al.]
by Eades, Ken M. Edition: 5th ed.Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658 POR 2010]
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Everywhere : comprehensive digital business strategy for the social media era / Larry Weber.
by Weber, Larry. Publisher: Hoboken, N.J. : John Wiley, c2011Other title: Comprehensive digital business strategy for the social media era.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 WEB 2011]
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Islamic branding and marketing : creating a global Islamic business / Paul Temporal.
by Temporal, Paul. Publisher: Singapore : John Wiley c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 TEM 2011]
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Learn marketing with social media in 7 days : master Facebook, Linkedin & Twitter for business / Linda Coles.
by Coles, Linda. Publisher: Milton, Qld. : John Wiley, c2011Other title: Learn marketing with social media in seven days. | Master Facebook, Linkedin and Twitter for business.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 COL 2011]
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E-mail marketing for dummies / by John Arnold.
by Arnold, John, 1972-. Edition: 2nd ed.Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ARN 2011]
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Auditing social media : a governance and risk guide / Peter R. Scott, J. Mike Jacka.
by Scott, Peter R, 1964- | Jacka, J. Mike. Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SCO 2011]
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Chasing youth culture and getting it right : how your business can profit by tapping into today's most powerful trendsetters and tastemakers / Tina Wells.
by Wells, Tina, 1980-. Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 WEL 2011]
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Digital impact : the two secrets to online marketing success / Vipin Mayar, Geoff Ramsey.
by Mayar, Vipin, 1962- | Ramsey, Geoff, 1959-. Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 MAY 2011]
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Engage! : the complete guide for brands and businesses to build, cultivate, and measure success in the new web / Brian Solis.
by Solis, Brian. Edition: Rev. & updated.Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SOL 2011]
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Kick-ass business & marketing secrets : how to blitz your competition / Bob Pritchard.
by Pritchard, Bob. Publisher: Hoboken, N.J. : John Wiley, c2011Other title: Kick-ass business & marketing secrets | Kick-ass business and marketing secrets.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 PRI 2011]
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Listen first! : turning social media conversations into business advantage / Stephen D. Rappaport.
by Rappaport, Stephen D, 1952-. Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 RAP 2011]
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