Taylor's Library

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Business to business market research [electronic resource] : understanding and measuring business markets / Ruth McNeil.

by McNeil, Ruth | ebrary, Inc.

Publisher: London ; Sterling, VA : Kogan Page, 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8] (1).
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Business-to-business Internet marketing [electronic resource] : seven proven strategies for increasing profits through internet direct marketing / Susan K. Jones.

by Jones, Susan K | ebrary, Inc.

Edition: 5th ed.Publisher: Gulf Breeze, FL : Maximum Press, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.

by Hutt, Michael D | Speh, Thomas W.

Edition: 10th ed.Publisher: Mason, OH : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 HUT 2010] (4).
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Strategic relevance of the marketing-sales interface [electronic resource] / guest editor: Paul Matthyssens.

by Matthyssens, Paul | ebrary, Inc.

Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Celebrating 20 years of publishing B2B research [electronic resource] / guest editors: Angela Hausman and Wesley J. Johnston.

by Hausman, Angela | Johnston, Wesley J | ebrary, Inc.

Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Principles and practice of marketing / Jim Blythe.

by Blythe, Jim.

Edition: 2nd ed.Publisher: Andover : South-Western/Cengage Learning, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BLY 2009] (2).
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The prime solution [electronic resource] : close the value gap, increase margins, and win the complex sale / Jeff Thull.

by Thull, Jeff, 1949- | ebrary, Inc.

Publisher: Chicago, IL : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/1] (1).
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Relationship theory and business markets [electronic resource] / guest editors Michael Kleinaltenkamp and Michael Ehret.

by Kleinaltenkamp, Michael | Ehret, Michael | ebrary, Inc.

Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Reflections on business-to-business marketing in the twenty-first century [electronic resource] / Judy Zolkiewski.

by Zolkiewski, Judy | ebrary, Inc.

Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Business-to-business marketing : strategies and implementation / Daniel Michel ... [et al.].

by Michel, Daniel.

Publisher: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 BUS] (2).
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Business-to-business marketing / Ross Brennan, Louise Canning, Raymond McDowell.

by Brennan, Ross, 1957- | Canning, Louise | McDowell, Raymond.

Publisher: Los Angeles ;London : SAGE, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 BRE] (3).
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Understanding business marketing and purchasing : an interaction approach / edited by David Ford on behalf of the IMP Group.

by Ford, David, 1944- | IMP Project Group.

Edition: 3rd ed.Publisher: London : Thomson Learning, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 UND 2002] (3).
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Supply chain redesign : transforming supply chains into integrated value system / Robert B. Handfield, Ernest L. Nichols, Jr.

by Handfield, Robert B | Nichols, Ernest L.

Publisher: Upper Saddle River, NJ : Financial Times Prentice Hall, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.72 HAN] (1).
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Business-to-business market research / Martin P. Block, Tamara S. Block.

by Block, Martin P, 1946- | Block, Tamara Brezen.

Edition: 2nd ed.Publisher: Mason, Ohio : Texere, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 BLO] (3).
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B to B. [electronic resource].

Source: Computers & Applied Sciences CompletePublisher: Chicago, Ill. : Crain Communications, c2000-Other title: Advertising age's BtoB | BtoB.Online access: Full text available: Mar 2000-. Available on EBSCOhost. Availability: No items available
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Journal of business-to-business marketing [electronic resource].

Source: Academic Source CompletePublisher: Binghamton, NY : Best Business Books, c1992-Online access: Abstracts Available: Mar 1993- Available on EBSCOhost. Availability: No items available
Business-to-business marketing / Ross Brennan, Louise Canning, Raymond McDowell.

by Brennan, Ross, 1957- | Canning, Louise | McDowell, Raymond.

Edition: 2nd ed.Publisher: Los Angeles, Calif. : SAGE, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 BRE 2011] (1).
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Business marketing management : B2B / Michael D. Hutt, Thomas W. Speh.

by Hutt, Michael D | Speh, Thomas W.

Edition: 10th ed.Publisher: Australia : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 HUT 2010] (1).
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Business market management : understanding, creating and delivering value / James C. Anderson, James A. Narus, Das Narayandas.

by Anderson, James C, 1953- | Narus, James A | Narayandas, Das.

Edition: 3rd ed.Publisher: Harlow : Pearson Education, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AND 2009] (3).
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Business marketing : text and cases / Krishna K. Havaldar.

by Havaldar, Krishna K.

Edition: 3rd ed.Publisher: New Delhi : Tata McGraw-Hill Education Private Limited, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 HAV 2010] (1).
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