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Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth.
by Kingsnorth, Simon [author.]. Edition: Second edition.Publisher: London ; New York : Kogan Page Ltd, [2019]Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 KIN 2019]
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Management strategy : achieving sustained competitive advantage / Alfred A. Marcus, Anne N. Cohen.
by Marcus, Alfred A. (Alfred Allen), 1950- [author.] | Cohen, Anne N [author.]. Edition: Third edition.Publisher: New York, NY : McGraw-Hill Education, [2017]Copyright date: ©2017Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4012 MAR 2017]
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Competency management in the public sector [electronic resource] : European variations on a theme / edited by Sylvia Horton, Annie Hondeghem and David Farnham.
by Horton, Sylvia | Hondeghem, Annie, 1960- | Farnham, David | ebrary, Inc. Publisher: Amsterdam ; Washington, DC : Brussels, Belgium : Tokyo : IOS Press ; Co-publisher, International Institute of Administrative Sciences, IIAS ; Distributor in Japan, Ohmsha, c2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 352.6/3/094]
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Making strategy work : leading effective execution and change / Lawrence Hrebiniak.
by Hrebiniak, Lawrence G. Publisher: Upper Saddle River, N.J. : Wharton School Pub., c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4012 HRE 2005]
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Strategic innovation : new game strategies for competitive advantage / Allan Afuah.
by Afuah, Allan. Publisher: New York : Routledge, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4063 AFU 2009]
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Exploring strategy / Gerry Johnson, Richard Whittington, Kevan Scholes, Duncan Angwin, Patrick Regnér.
by Johnson, Gerry | Whittington, Richard, 1958- | Scholes, Kevan | Angwin, Duncan | Regnér, Patrick. Edition: Eleventh edition.Publisher: Harlow, England : Pearson Education Limited, 2017Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4012 JOH 2017]
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Organisations in action [electronic resource] : competition between contexts / Peter Clark.
by Clark, Peter A | ebrary, Inc. Publisher: London : Routledge, 2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 338.7]
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The blueprint for strategic advertising [electronic resource] : how critical thinking builds successful campaigns / Margo Berman.
by Berman, Margo, 1947-. Edition: 1st ed.Publisher: New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.111 B516]
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Business strategy in a semiglobal economy [electronic resource] / Panos Mourdoukoutas.
by Mourdoukoutas, Panos | ebrary, Inc. Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.4/012]
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Thinking strategically in turbulent times [electronic resource] : an inside view of strategy making / Alan M. Glassman, Deone Zell, and Shari Duron ; foreword by Barry Z. Posner.
by Glassman, Alan M | Zell, Deone | Duron, Shari, 1945- | ebrary, Inc. Publisher: Armonk, N.Y. : M.E. Sharpe, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.4/012]
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Managing in the global economy [electronic resource] / Richard M. Steers and Luciara Nardon.
by Steers, Richard M | Nardon, Luciara, 1972- | ebrary, Inc. Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658/.049]
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Strategy-specific decision making [electronic resource] : a guide for executing competitive strategy / William G. Forgang.
by Forgang, William G, 1946- | ebrary, Inc. Publisher: Armonk, NY : M.E. Sharpe, c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.4/03]
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Platforms, markets, and innovation / edited by Annabelle Gawer.
by Gawer, Annabelle, 1969-. Publisher: Cheltenham : Edward Elgar, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4062 PLA 2009]
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The strategic leader : new tactics for a globalizing world / by John R. Pisapia.
by Pisapia, John. Publisher: Charlotte, N.C. : Information Age Pub., c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4092 PIS 2009]
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Strategic environmental assessment for policies [electronic resource] : an instrument for good governance / Kulsum Ahmed and Ernesto Sánchez-Triana, editors.
by Ahmed, Kulsum, 1964- | Sanchez Triana, Ernesto | ebrary, Inc. Publisher: Washington, DC : World Bank, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 333.72]
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Competence-based innovation in hospitality and tourism / edited by Harald Pechlaner, Elisa Innerhofer.
by Pechlaner, Harald [editor.] | Innerhofer, Elisa [editor.]. Publisher: London ; New York : Routledge, 2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.94068 COM 2016]
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Building a foundation for sound environmental decisions [electronic resource] / Committee on Research Opportunities and Priorities for EPA, Board on Environmental Studies and Toxicology, Water Science and Technology Board, Commission on Geosciences, Environment, and Resources, National Research Council.
by National Research Council (U.S.). Committee on Research Opportunities and Priorities for EPA | ebrary, Inc. Publisher: Washington, D.C. : National Academy Press, 1997Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 363.7/056/0973]
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Brand rewired? : connecting intellectual property, branding, and creativity strategy / Anne H. Chasser, Jennifer C. Wolfe.
by Chasser, Anne H | Wolfe, Jennifer C. Publisher: Hoboken, N.J. : J. Wiley, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 CHA 2010]
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Focus on strategic management [electronic resource] / guest editor Patricia Coate.
by Coate, Patricia | ebrary, Inc. Publisher: Bradford, England : Emerald Group Pub, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Focus on growth [electronic resource] / guest editor Patricia Coate.
by Coate, Patricia | ebrary, Inc. Publisher: Bradford, England : Emerald Group Pub, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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