Taylor's Library

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Streetwise meeting and event planning : from trade shows and conventions to fundraisers and galas--everything you need for a successful business event / Joe LoCicero.

by LoCicero, Joe.

Publisher: Avon, Mass. : Adams media, c2008Other title: Meeting and event planning.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.456 LOC 2008] (1).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th ed.Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2012] (1).
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Conversations that win the complex sale : using power messaging to create more opportunities, differentiate your solutions, and close more deals / Erik Peterson, Timothy Riesterer.

by Peterson, Erik | Riesterer, Tim.

Publisher: New York, N.Y. : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 PET 2011] (1).
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Advertising : an integrated marketing communication perspective / George E. Belch ... [et al.].

by Belch, George E. (George Edward), 1951-.

Edition: 2nd ed.Publisher: North Ryde, N.S.W. : McGraw-Hill Australia, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 ADV 2012] (1).
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Integrated marketing communications / William Chitty ... [et al.]

by Chitty, William.

Edition: 3rd Asia Pacific ed.Publisher: South Melbourne, Vic. : Cengage Learning, 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 INT 2012] (5).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th edition.Global edition.Publisher: New York : McGraw-Hill/Irwin, [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 BEL 2012] (1), Taylor's Library-TU [Call number: 659.1 BEL 2012] (5).
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Advertising, sales and promotion management [electronic resource] / S.A. Chunawalla.

by Chunawalla, S. A.

Edition: Rev. ed.Publisher: Mumbai [India] : Himalaya Pub. House, 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.1] (1).
Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp, J. Craig Andrews.

by Shimp, Terence A | Andrews, J. Craig.

Edition: Ninth edition.Publisher: Mason, Ohio : South-Western, Cengage Learning, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 SHI 2013] (2).
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Integrated marketing communications : strategic planning perspectives / Keith J. Tuckwell.

by Tuckwell, Keith, 1950-.

Edition: Fourth edition.Publisher: Toronto : Pearson Canada, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 TUC 2014] (2).
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Advertising : an integrated marketing communication perspective / George E. Belch [and three others]

by Belch, George E. (George Edward), 1951-.

Edition: 3rd editionPublisher: North Ryde, N.S.W. : McGraw-Hill Education (Australia), [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2014] (1).
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Integrated marketing communications / Bill Chitty, Edwina Luck, Nigel Barker, Michael Valos, Terence A Shimp.

by Chitty, William | Luck, Edwina | Barker, Nigel | Valos, Michael | Shimp, Terence A.

Edition: 4th edition.Publisher: South Melbourne, Victoria : Cengage Learning Australia Pty Limited, [2015]Copyright date: ©2015Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 CHI 2015] (2).
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Integrated marketing communications in advertising and promotion / Terence A. Shimp.

by Shimp, Terence A.

Edition: 8th ed.Publisher: [Mason, OH] : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 SHI 2010] (4).
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Introduction to advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George E | Belch, Michael A [(j.a.)].

Edition: 3rd ed.Publisher: Chicago : Richard D. Irwin, c1995Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (1).
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Sales promotion essentials / Don E. Schultz, William A. Robinson, lion Petrison

by Schultz, Don E | Petrison, Lisa A [(j.a)] | Robinson, William A [(j.a)].

Edition: 2nd ed.Publisher: Illionis : NTC Business Books, 1994Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 SCH] (1).
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Advertising communications & promotion management / John R. Rossiter, Larry Percy

by Rossiter, John R | Percy, Larry [(j.a.)].

Edition: 2nd ed. , Intl.ed.Publisher: Boston, Mass : McGraw Hill, c1998Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 ROS] (11).
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp.

by Shimp, Terence A.

Edition: 8th ed.Publisher: Mason : South-Western, Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.82 SHI 2010] (2).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A [(j.a.)].

Edition: 4th ed., Int. ed.Publisher: Boston, Mass. : Irwin / McGraw-Hill, 1999Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (1).
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