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E-business [videorecording] : a case study.
by Hayward, Nick | Chua, Eu-Hua | Video Education Australasia. Publisher: Bendigo, Vic. : VEA, 2008Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.054678 EBU 2008]
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Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on facebook (and other social networks) / Dave Kerpen.
by Kerpen, Dave. Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 KER 2011]
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Naked marketing : how the 4Ps have destroyed business and what to do about it / Sue Nelson.
by Nelson, Sue. Publisher: Gloucestershire, GL : Management Books 2000, 2010Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8 NEL 2010]
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Great food innovations [videorecording] : new apple products
by Video Education Australasia. Publisher: Bendigo, Vic. : Video Educational Australasia, c2001Availability: Items available for loan: Taylor's Library-TC
[Call number: 664.80411 GRE 2001]
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Market research [videorecording]
by Video Education Australasia. Publisher: Bendigo, Vic. : Video Education Australasia, c2002Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.83 MAR 2002]
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Marketing [videorecording] : an introduction
by Video Education Australasia. Publisher: Bendigo, Vic. : Video Education Australasia, c1995Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8 MAR 1995]
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Smart car [videorecording] : launching Daimler-Chrysler's new product.
by Video Education Australasia | Open University. Publisher: Bendigo, Vic. : Video Education Australasia, c2001Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8 SMA 2001]
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Get rich click! : the ultimate guide to making money on the Internet / Marc Ostrofsky.
by Ostrofsky, Marc. Edition: 1st Free Press hardcover ed.Publisher: New York, N.Y. : Free Press, 2012Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8720285 OST 2012]
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Social media marketing : a strategic approach / Melissa S. Barker ... [et al.] Edition: 1st ed.Publisher: Mason, OH : South-Western, Cengage Learning, c2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.872 SOC 2013]
(2), Taylor's Library-TU
[Call number: 658.872 SOC 2013]
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The big book of curiosity Edition: 2nd ed.Publisher: [Kuala Lumpur] : Universal McCann, [2010]Availability: Items available for loan: Taylor's Library-TC
[Call number: 659.113 BIG 2010]
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
by Belch, George E. (George Edward), 1951- | Belch, Michael A. Edition: 9th edition.Global edition.Publisher: New York : McGraw-Hill/Irwin, [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TC
[Call number: 659.1 BEL 2012]
(1), Taylor's Library-TU
[Call number: 659.1 BEL 2012]
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International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.
by Czinkota, Michael R | Ronkainen, Ilkka A. Edition: 10th ed.Publisher: Mason, OH : South-Western/Cengage Learning c2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.848 CZI 2013]
(2), Taylor's Library-TU
[Call number: 658.848 CZI 2013]
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Marketing in Asia / Roger A. Kerin ... [et al.].
by Kerin, Roger A | Kerin, Roger A. Marketing. Edition: 2nd ed., Asia global ed.Publisher: Singapore : McGraw-Hill, c2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.80095 MAR 2013]
(2), Taylor's Library-TU
[Call number: 658.80095 MAR 2013]
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Trust me I'm lying : confessions of a media manipulator / Ryan Holiday.
by Holiday, Ryan. Publisher: New York, NY : Portfolio, c2012Other title: Trust me I am lying.Availability: Items available for loan: Taylor's Library-TC
[Call number: 659.202856752 HOL 2012]
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Essentials of services marketing / Jochen Wirtz, Patricia Chew, Christopher Lovelock.
by Wirtz, Jochen | Chew, Patricia | Lovelock, Christopher H. Edition: 2nd ed.Publisher: Singapore : Pearson Education South Asia, 2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 WRI 2012]
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Groupon's biggest deal ever : the inside story of how one insane gamble, tons of unbelievable hype, and millions of wild deals made billions for one ballsy joker / Frank Sennett.
by Sennett, Frank. Edition: 1st ed.Publisher: New York : St. Martin's Press, 2012Availability: Items available for loan: Taylor's Library-TC
[Call number: 381.14206573 SEN 2012]
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How they started digital : how 25 good ideas became spectacular digital businesses / David Lester.
by Lester, David, 1966-. Publisher: Petaling Jaya : Advantage Quest Publications, 2012Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.11 LES 2012]
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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
by Lovelock, Christopher H | Wirtz, Jochen. Edition: Seventh edition.Global edition.Publisher: Harlow, Essex : Pearson Education, 2011Copyright date: ©2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LOV 2011]
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Marketing concepts and strategies / Sally Dibb, Lyndon Simkin, William M. Pride, O. C. Ferrell.
by Dibb, Sally, 1963- | Simkin, Lyndon, 1961- | Pride, William M, 1942- | Ferrell, O. C. Edition: Sixth edition.Publisher: Andover : Cengage Learning, [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8 DIB 2012]
(1), Taylor's Library-TU
[Call number: 658.8 DIB 2012]
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Monster loyalty : how Lady Gaga turns followers into fanatics / Jackie Huba.
by Huba, Jackie. Publisher: London : Portfolio/Penguin, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8343 HUB 2013]
(1), Taylor's Library-TU
[Call number: 658.8343 HUB 2013]
(1), TC External Storage
[Call number: 658.8343 HUB 2013]
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