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Positioning : the battle for your mind / Al Ries, Jack Trout. ; [with a new foreword by Philip Kotler]

by Ries, Al | Kotler, Philip | Trout, Jack [(j.a.)].

Publisher: New York : McGraw-Hill, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 RIE] (3).
The fall of advertising and the rise of PR / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura [(j.a.)].

Publisher: N.Y. : HarperBusiness, 2004Availability: Items available for loan: Taylor's Library-TU [Call number: 659 RIE 2004] (1).
Focus : the future of your company depends on it / Al Ries, [introduction by Laura Ries]

by Ries, Al | Ries, Laura.

Edition: 1st paperback ed.Publisher: New York : Collins Business Essentials, 2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 RIE] (1).
The 22 immutable laws of branding / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura.

Publisher: London : Profile Books, 2003Other title: Twenty-two immutable laws of branding..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 RIE] (1).
The origin of brands : How product evolution creates endless possibilities for new brands / Al Ries and Laura Ries.

by Ries, Al | Ries, Laura.

Edition: 1st ed.Publisher: New York : HarperCollins, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 RIE] (1).
Bottom-up marketing / by Al Ries and Jack Trout.

by Ries, Al | Trout, Jack.

Publisher: New York : McGraw-Hill, c1989Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 RIE] (1).
Marketing warfare / Al Ries & Jack Trout.

by Ries, Al | Trout, Jack.

Edition: 20th anniversary ed.Publisher: New York : McGraw-Hill, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 RIE] (1).
The 22 immutable laws of marketing / Al Ries and Jack Trout

by Ries, Al | Trout, Jack [(j.a.)].

Edition: Paperback ed.Publisher: England : HarperCollinsBusiness, 1994Other title: Twenty-two immutable laws of marketing..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 RIE] (1).