Taylor's Library Banner
Image from Google Jackets

Google advertising tools / Harold Davis and David Iwanow.

By: Contributor(s): Publication details: Sebastopol, CA : O'Reilly Media, c2010.Edition: 2nd edDescription: xviii, 410 p. : ill. ; 24 cmISBN:
  • 9780596155797 (pbk.)
Subject(s): DDC classification:
  • 659.144 DAV 2010
Summary: Teaches how to take advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of businesses, large and small. This book helps you: learn how to create effective campaign plans for your website; and understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM).
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 28 , Side 1, TierNo 2, BayNo 1

 659.144 DAV 2010 (Browse shelf(Opens below)) 1 Available SOCIT,15010,03,GR 5000104886

Includes index.

Teaches how to take advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of businesses, large and small. This book helps you: learn how to create effective campaign plans for your website; and understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM).