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Information campaigns : balancing social values and social change / editor, Charles T. Salmon.
by Salmon, Charles T. Publisher: Newbury Park, Calif. : SAGE, c1989Availability: Items available for loan: Taylor's Library-TU
[Call number: 659 INF]
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Social marketing : improving the quality of life / Philip Kotler, Ned Roberto, Nancy Lee.
by Kotler, Philip | Roberto, Ned | Lee, Nancy, 1932-. Edition: 2nd ed.Publisher: Thousand Oaks, Calif. : SAGE, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT]
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Social media marketing all-in-one / by Jan Zimmerman and Deborah Ng.
by Zimmerman, Jan | Ng, Deborah. Edition: 4th edition.Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2017]Copyright date: ©2017Other title: Social media marketing all-in-one for dummies.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ZIM 2017]
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Explorations of marketing in society / Gregory T. Gundlach, Lauren G. Block, William L. Wilkie [editors].
by Gundlach, Gregory T. (Gregory Thomas) | Block, Lauren G | Wilkie, William L. Publisher: Mason, Ohio : Thomson, c2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 306.34 EXP]
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Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda.
by Dwiv, Yogesh K [editor.] | Rana, Nripen P [editor.] | Slade, Emma L [editor.] | Shareef, Mahmud A [editor.] | Clement, Marc [editor.] | Simintiras, Antonis C [editor.] | Lal, Banita [editor.]. Publisher: Cham : Springer, 2018Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8]
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Social media marketing [electronic resource] : an hour a day / Dave Evans.
by Evans, Dave, 1956- | ebrary, Inc. Publisher: Indianapolis, Ind. : Wiley, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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How to win campaigns [electronic resource] : 100 steps to success / Chris Rose.
by Rose, Chris, 1956-. Publisher: London ; Sterling, VA : Earthscan, 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Cause marketing [electronic resource] : build your image and bottom line through socially responsible partnerships, programs, and events / Joe Marconi.
by Marconi, Joe | ebrary, Inc. Publisher: Chicago : Dearborn Trade Pub., c2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8]
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Social marketing : why should the Devil have all the best tunes? / Gerard Hastings.
by Hastings, Gerard. Publisher: Amsterdam ; London : Elsevier/Butterworth-Heinemann, c2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 HAS]
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Henry Tam and the MGI team [electronic resource] / Jeffrey T. Polzer, Ingrid Vargas, Hillary Anger Elfenbein.
by Polzer, Jeffrey T | Vargas, Ingrid | Elfenbein, Hillary Anger | Harvard Business School. Publisher: Boston, MA : Harvard Business School, c2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4012 POL 2003]
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Social marketing : influencing behaviors for good / Philip Kotler, Nancy R. Lee.
by Kotler, Philip | Lee, Nancy, 1932-. Edition: 3rd ed.Publisher: Los Angeles, CA : SAGE, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2008]
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Social media marketing : the next generation of business engagement / Dave Evans with Jake McKee.
by Evans, Dave, 1956-. Publisher: Indianapolis : Wiley Pub., c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 EVA 2010]
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Principles and practice of social marketing : an international perspective / Rob Donovan and Nadine Henley
by Donovan, Rob, 1944- | Henley, Nadine. Edition: Fully updated ed., New international ed.Publisher: Cambridge : Cambridge University Press, 2010. Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 DON 2010]
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Social marketing to protect the environment : what works / Doug McKenzie-Mohr ... [et al.].
by McKenzie-Mohr, Doug, 1959-. Publisher: Thousand Oaks : SAGE, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 SOC 2012]
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Social media marketing : an hour a day / Dave Evans.
by Evans, Dave, 1956-. Edition: 2nd ed.Publisher: Indianapolis, Ind. : John Wiley, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 EVA 2012]
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Social marketing : influencing behaviors for good / Nancy R. Lee, Philip Kotler.
by Lee, Nancy, 1932- | Kotler, Philip | Kotler, Philip. Social marketing. Edition: 4th ed.Publisher: Thousand Oaks, CA : SAGE Publications, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LEE 2011]
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Perspectives on social media marketing / Stephanie Agresta, B. Bonin Bough.
by Agresta, Stephanie | Bough, B. Bonin. Publisher: Boston, MA : Course Technology, Cengage Learning, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 AGR 2011]
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Social media marketing all-in-one for dummies / by Jan Zimmerman and Deborah Ng.
by Zimmerman, Jan | Ng, Deborah. Edition: 2nd ed.Publisher: Hoboken, N.J. : Wiley, 2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ZIM 2013]
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Social media for social good : a how-to guide for nonprofits / Heather Mansfield.
by Mansfield, Heather. Publisher: New York : McGraw-Hill, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 MAN 2012]
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Tourism and social marketing / C. Michael Hall.
by Hall, Colin Michael, 1961-. Publisher: Oxfordshire, England ; New York, New York : Routledge, 2014Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/8]
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