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Mobile commerce : technology, theory, and applications / [edited by] Brian E. Mennecke, Troy J. Strader.
by Mennecke, Brian E. (Brian Ernest), 1960- | Strader, Troy J, 1945-. Publisher: Hershey, Pa. : Idea Group Pub., c2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 MOB 2003]
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Branding unbound [electronic resource] : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson.
by Mathieson, Rick | ebrary, Inc. Publisher: New York : American Management Association, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/72]
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Enterprise guide to gaining business value from mobile technologies [electronic resource] / Adam Kornak, Jorn Teutloff and Michael Welin-Berger.
by Kornak, Adam | Teutloff, Jorn | Welin-Berger, Michael | ebrary, Inc. Publisher: Hoboken, NJ : Wiley, c2004Other title: Gaining business value from mobile technologies.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 338.064]
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Designing mobile service systems [electronic resource] / Els van de Kar, Alexander Verbraeck ; in collaboration with Wieke Bockstael-Blok ... [et al.].
by Kar, Els van de | Verbraeck, Alexander | ebrary, Inc. Edition: 2nd ed.Publisher: Amsterdam : IOS Press, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson.
by Mathieson, Rick. Publisher: New York : American Management Association, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 MAT]
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Mobile business research [electronic resource] : recent advances and future prospects / guest editor Dr. George M Giaglis.
by Giaglis, Dr. George M | ebrary, Inc. Publisher: Bradford, England : Emerald Group Pub, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Bitcoin and mobile payments : constructing a European Union framework / Gabriella Gimigliano, Editor.
by Gimigliano, Gabriella. Publisher: [Basingstoke] : Palgrave Macmillan, [2016]Copyright date: ©2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 332.17]
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Marketing in the new media / Holly Berkley.
by Berkley, Holly. Edition: 2nd ed.Publisher: Bellingham, WA : Self-Counsel Press, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 BER 2009]
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Go mobile : location-based marketing, apps, mobile optimized ad campaigns, 2D codes and other mobile strategies to grow your business / Jeanne Hopkins, Jamie Turner.
by Hopkins, Jeanne, 1957- | Turner, Jamie, 1961-. Publisher: Hoboken, NJ : John Wiley, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 HOP 2012]
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The bootstrapper's guide to the mobile web [electronic resource] : practical plans to get your business mobile in just a few days for just a few bucks / by Deltina Hay.
by Hay, Deltina. Publisher: Fresno, Calif. : Quill Driver Books, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.872]
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