Communication theories : origins, methods, and uses in the mass media / Werner J. Severin, James W. Tankard.
By: Severin, Werner J. (Werner Joseph).
Contributor(s): Tankard, James W.
Publisher: New York, NY : Addison Wesley Longman, c2010Edition: 5th ed.Description: xv, 411 p. : ill. ; 24 cm.ISBN: 9780205727261 (pbk. : Int. ed.).Subject(s): Mass media | Communication | Interpersonal communicationDDC classification: 302.23Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Graduate Collection | Taylor's Library-TU |
Floor 3, Shelf 4 , Side 1, TierNo 5, BayNo 2 |
302.23 SEV 2010 (Browse shelf) | 1 | Available | SOMAC,41001,03,RM | 5000147639 | |
Graduate Collection | Taylor's Library-TU |
Floor 3, Shelf 4 , Side 1, TierNo 5, BayNo 2 |
302.23 SEV 2010 (Browse shelf) | 1 | Available | SOMAC,41001,03,RM | 5000147647 |
Includes bibliographical references and index.