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Conquering consumerspace [electronic resource] : marketing strategies for a branded world / Michael R. Solomon.

by Solomon, Michael R | ebrary, Inc.

Publisher: New York : American Management Association, c2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/27] (1).
I'm with the brand : the secret dialogue between what we buy and who we are / Rob Walker.

by Walker, Rob, 1968-.

Publisher: London : Constable, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8343 WAL 2008] (1).