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Up against the retail giants : targeting weakness, gaining an edge / A. Coskun Samli.
by Samli, A. Coskun. Publisher: Mason, OH : Thomson, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.87 SAM]
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Entrepreneurship marketing : principles and practice of SME marketing / edited by Sonny Nwankwo and Ayantunji Gbadamosi.
by Nwankwo, Sonny | Gbadamosi, Ayantunji. Publisher: London ; New York : Routledge, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 ENT 2011]
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How to market your business : a practical guide to advertising, PR, selling, and direct and online marketing / Dave Patten.
by Patten, Dave | Patten, Dave. Successful marketing for the small business. Edition: 6th ed.Publisher: London : Kogan Page, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 PAT 2008]
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Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane.
by Crane, Frederick G. Publisher: Los Angeles, Calif. : SAGE, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 CRA 2010]
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Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers.
by Levinson, Jay Conrad | Levinson, Jeannie | Levinson, Jay Conrad. Guerilla marketing. Publisher: [Irvine, Calif.] : Entrepreneur Press, c2008Other title: Startup guide to guerrilla marketing.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LEV 2008]
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The entrepreneur's guide to advertising [electronic resource] / James R. Ogden and Scott Rarick.
by Ogden, James R | Rarick, Scott. Publisher: Santa Barbara, Calif. : Praeger, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.1]
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Entrepreneurial marketing : an effectual approach / Ed Nijssen.
by Nijssen, E. J. (Edwin Jacob), 1963-. Publisher: London ; New York : Routledge, Taylor & Francis, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 NIJ 2014]
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DO IT! marketing : 77 instant-action ideas to boost sales, maximize profits, and crush your competition / David Newman.
by Newman, David, 1964-. Publisher: New York : AMACOM, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 NEW 2013]
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