Understanding digital marketing : marketing strategies for engaging the digital generation / Damian Ryan.
By: Ryan, Damian.
Publisher: London ; Philadelphia : Kogan Page, 2014Edition: Third edition.Description: xx, 409 pages : illustrations ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780749471026 (paperback).Subject(s): Internet marketing | Social media | Strategic planning | Marketing -- ManagementDDC classification: 658.872Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
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Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 2, TierNo 4, BayNo 4 |
658.872 RYA 2014 (Browse shelf) | 1 | Available | TBSxx,34003,03,CL | 5000154470 |
Includes index.