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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 6th ed.Publisher: Boston, Mass : McGraw-Hill/Irwin, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (15).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.].

Edition: 11e [edition].Publisher: New York, NY : McGraw-Hill Education, [2018]Copyright date: ©2018Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2018] (6).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: 7th editionPublisher: Boston : McGraw-Hill / Irwin, 2007Copyright date: ©2007Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (6).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E | Belch, Michael A.

Edition: 8th editionPublisher: New York : McGraw-Hill Irwin, [2009]Copyright date: ©2009Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (4). Checked out (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 10e [edition].Publisher: New York, NY : McGraw-Hill Education, [2015]Copyright date: ©2015Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2015] (3).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch ... [et. al.].

by Belch, George E | Kerr, Gayle | Powell, Irene | Belch, Michael A.

Edition: [1st ed. (Australian)]Publisher: Sydney : McGraw-Hill Australia, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 ADV] (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th ed.Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2012] (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th edition.Global edition.Publisher: New York : McGraw-Hill/Irwin, [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 BEL 2012] (1), Taylor's Library-TU [Call number: 659.1 BEL 2012] (5).
Introduction to advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George E | Belch, Michael A [(j.a.)].

Edition: 3rd ed.Publisher: Chicago : Richard D. Irwin, c1995Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A [(j.a.)].

Edition: 4th ed., Int. ed.Publisher: Boston, Mass. : Irwin / McGraw-Hill, 1999Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch

by Belch, George E | Belch, Michael A [(j.a.)].

Edition: 5th ed., Int ed.Publisher: Boston, Mass : Irwin/McGraw-Hill, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL] (1).
Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- [author.] | Belch, Michael A [author.].

Edition: Twelfth edition.Publisher: New York : McGraw-Hill, [2021]Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1 BEL 2021] (1).
Advertising and promotion : an integrated marketing communications perspective / George Belch & Michael Belch, Both of San Diego State University.

by Belch, George E, 1951- [author.] | Belch, Michael A [author.].

Edition: twelfth edition.Publisher: New York, New York : McGraw-Hill Education, [2021]Copyright date: 2021Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
Advertising and promotion : an integrated marketing communications perspective / George Belch & Michael Belch, Both of San Diego State University.

by Belch, George E, 1951- [author.] | Belch, Michael A [author.].

Edition: twelfth edition.Publisher: New York, New York : McGraw-Hill Education, [2021]Copyright date: 2021Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).