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30 second seduction : how advertisers lure women through flattery, flirtation, and manipulation / by Andrea Gardner.
by Gardner, Andrea. Publisher: Emeryville, CA : Seal Press, 2008Other title: Thirty second seduction.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1019 GAR]
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Captains of consciousness : advertising and the social roots of the consumer culture / Stuart Ewen.
by Ewen, Stuart. Edition: 25th Anniversary ed.Publisher: New York : Basic Books, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.10973 EWE 2001 | 659.10973 EWE]
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Part of a complete breakfast : cereal characters of the baby boom era / Tim Hollis.
by Hollis, Tim. Publisher: Gainesville : University Press of Florida, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 664.7 HOL 2012]
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Strategic copywriting : how to create effective advertising / Edd Applegate.
by Applegate, Edd. Publisher: Lanham, Md. : Rowman & Littlefield Publishers, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 APP 2005]
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The future of advertising : new media, new clients, new consumers in the post-television age / Joe Cappo.
by Cappo, Joe. Publisher: Chicago, Ill. : McGraw-Hill, c2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 CAP]
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Media planning : a practical guide / Jim Surmanek.
by Surmanek, Jim. Edition: 3rd ed.Publisher: Lincolnwood, Ill., USA : NTC Business Books, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.111 SUR]
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The interplay of influence : news, advertising, politics, and the internet / Kathleen Hall Jamieson, Karlyn Kohrs Campbell.
by Jamieson, Kathleen Hall | Campbell, Karlyn Kohrs. Edition: 6th edition.Publisher: Belmont, CA : Thomson/Wadsworth, [2006]Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 302.23 JAM]
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Soap, sex, and cigarettes : a cultural history of American advertising / Juliann Sivulka.
by Sivulka, Juliann. Publisher: Belmont, CA : Wadsworth, c1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.10973 SIV]
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Advertising and popular culture / Jib Fowles.
by Fowles, Jib. Publisher: Thousand Oaks, Calif. : SAGE, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.10420973 FOW 1996]
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Advertising : opposing viewpoints / Laura K. Egendorf, book editor.
by Egendorf, Laura K, 1973- [(ed.)]. Publisher: Farmington Hills, MI : Greenhaven Press, 2006Availability: Items available for loan: TC External Storage
[Call number: 302.23 ADV]
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Coining for capital [electronic resource] : movies, marketing, and the transformation of childhood / Jyotsna Kapur.
by Kapur, Jyotsna | ebrary, Inc. Publisher: New Brunswick, N.J. : Rutgers University Press, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 305.23/09/04]
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Is military advertising effective? [electronic resource] : an estimation methodology and applications to recruiting in the 1980s and 1990s / James N. Dertouzos, Steven Garber.
by Dertouzos, James N, 1950- | Garber, Steven, 1950- | ebrary, Inc. Publisher: Santa Monica, Calif. : Rand, 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 355.2/23/097309048]
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Radio active [electronic resource] : advertising and consumer activism, 1935-1947 / Kathy M. Newman.
by Newman, Kathy M. (Kathy Michelle), 1966- | ebrary, Inc. Publisher: Berkeley : University of California Press, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 659.14/2/097309043]
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Adcult USA : the triumph of advertising in American culture / James B. Twitchell.
by Twitchell, James B, 1943-. Publisher: New York : Columbia University Press, c1996Other title: Triumph of advertising in American culture | Ad cult USA.Availability: Items available for loan: Taylor's Library-TU
[Call number: 306.4 TWI 1996]
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Advertising to children : concepts and controversies / M. Carole Macklin, Les Carlson, editors.
by Macklin, M. Carole | Carlson, Les. Publisher: Thousand Oaks, Calif. : SAGE, c1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 302.2345083 ADV]
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The commercialization of American culture : new advertising, control, and democracy / by Matthew P. McAllister.
by McAllister, Matthew P. Publisher: Thousand Oaks : SAGE, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1042 MAC 1996]
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The conquest of cool : business culture, counterculture, and the rise of hip consumerism / Thomas Frank.
by Frank, Thomas (Thomas C.). Publisher: Chicago : University of Chicago Press, c1997Availability: Items available for loan: Taylor's Library-TU
[Call number: 381.30973 FRA]
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Strategic copywriting : how to create effective advertising / Edd Applegate.
by Applegate, Edd [author.]. Edition: Second edition.Publisher: Lanham : Rowman & Littlefield, [2016]Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 APP 2016]
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