Fundamentals of marketing / Miller and Layton.
By: Miller, Kenneth E.
Contributor(s): Etzel, Michael J
| Layton, R. A. (Roger Alexander) | Stanton, William J.
Publisher: Sydney : McGraw-Hill Book Co. Australia, 2000Copyright date: ©2000Edition: 4th edition.Description: xvii, 856 pages ; 25 cm. + 1 CD-ROM (4 3/4 in.).Content type: text Media type: unmediated Carrier type: volumeISBN: 0074707647 (paperback); 0074707892 (CD-ROM).Subject(s): Marketing -- Case studies | Marketing -- Australia -- Case studies | MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | |||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 6 |
658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000159589 | |
| Main Collection | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000014112 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 5, BayNo 6 |
658.8 MIL (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 5000014340 | |
| Main Collection | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000014110 | ||
| Main Collection | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000021075 | ||
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 6 |
658.8 MIL (Browse shelf) | 1 | Available | TBSxx,34007,03,AD | 5000017370 | |
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | UNISA,19003,03,AD | 1000036198 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 1000036157 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | SLASx,05000,03,GR | 1000036091 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | UNISA,19003,03,AD | 1000036083 | ||
| Accompanying Material (Media Resource) | Taylor's Library-TU | 658.8 MIL (Browse shelf) | 1 | Available | UNISA,19003,03,AD | 1000036060 |
Other authors include William J. Stanton and Michael J. Etzel
Accompanied by 1 CD-ROM : How to prepare a marketing plan [by] David Waller.
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