Psychology of branding [electronic resource] / W. Douglas Evans, editor.
Contributor(s): Douglas Evans, W | ebrary, Inc
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Series: Psychology research progress.Publisher: [Hauppauge, NY] : Nova Science Publishers, 2013Description: xi, 240 p.ISBN: 9781626188815.Subject(s): Branding (Marketing) | MarketingGenre/Form: Electronic books.Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library - Perpetual(TU) | 1 | e-book | TDSxx,29006,03,CL,PPT |
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.