|
|
|
Tourism marketing for cities and towns : using social media and branding / Bonita Kolb.
by Kolb, Bonita M [author.]. Edition: 2 Edition.Publisher: New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.2/930776]
(1).
|
|
|
|
Advances in social media for travel, tourism and hospitality : new perspectives, practice and cases.
by Sigala, Marianna. Publisher: [Place of publication not identified] : Routledge, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.2854678]
(1).
|
|
|
|
Tourism marketing for developing countries [electronic resource] : battling stereotypes and crises in Asia, Africa and the Middle East / by Eli Avraham, Eran Ketter.
by Avraham, Eli | Ketter, Eran | SpringerLink (Online service). Source: Springer eBooksPublisher: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2016Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4092]
(1).
|
|
|
|
International marketing [electronic resource] : emerging markets / edited by Shaoming Zou, Huifen Fu.
by Zou, Shaoming | Fu, Huifen. Edition: 1st ed.Publisher: Bingley : Emerald, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 382/.6/09172/4]
(1).
|
|
|
|
The media handbook [electronic resource] : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.
by Katz, Helen E. Edition: 4th ed.Publisher: New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659]
(1).
|
|
|
|
100 great branding ideas [electronic resource] / Sarah McCartney.
by McCartney, Sarah. Publisher: London : Marshall Cavendish Business, c2012Other title: One hundred great branding ideas.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.827]
(1).
|
|
|
|
Types of Advertising [electronic resource] / Melba Yanez.
by Yanez, Melba. Publisher: Delhi : White Word Publications, 2012Other title: Most advertising doesn't work!.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.101]
(1).
|
|
|
|
Promotional media and promotional content in marketing [electronic resource] / Andrea Farrington.
by Farrington, Andrea. Publisher: New Delhi : World Technologies, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 659.1]
(1).
|
|
|
|
Principles and techniques of marketing management [electronic resource] / Kim Moniz, Trinidad Bishop.
by Moniz, Kim | Bishop, Trinidad. Publisher: Delhi : College Publishing House, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8]
(1).
|
|
|
|
Brand-driven Innovation [electronic resource] : strategies for development and design / Erik Roscam Abbing.
by Abbing, Erik Roscam. Publisher: Lausanne : AVA Pub., c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.827]
(1).
|
|
|
|
Strategic marketing in tourism services [electronic resource] / edited by Rodoula H. Tsiotsu and Ronald E. Goldsmith.
by Tsiotsou, Rodoula H | Goldsmith, Ronald Earl. Publisher: Bingley : Emerald, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/791]
(1).
|
|
|
|
Marketing management [electronic resource] : a cultural perspective / edited by Lisa Peñaloza, Nil Toulouse and Luca M. Visconti.
by Peñaloza, Lisa | Toulouse, Nil | Visconti, Luca M. Publisher: Abingdon, Oxon ; New York : Routledge, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8]
(1).
|
|
|
|
International trade [electronic resource] : an essential guide to the principles and practice of export / Jonathan Reuvid and Jim Sherlock.
by Reuvid, Jonathan | Sherlock, Jim. Publisher: London ; Philadelphia : Kogan Page, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 382]
(1).
|
|
|
|
The future of global business [electronic resource] : a reader / [edited by] Michael R. Czinkota, Masaaki Kotabe, Ilkka A. Ronkainen.
by Czinkota, Michael R | Ronkainen, Ilkka A | Kotabe, Masaaki. Publisher: New York : Routledge, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.8/8]
(1).
|
|
|
|
Sustainable marketing of cultural and heritage tourism [electronic resource] / Deepack Chhabra.
by Chhabra, Deepack, 1963-. Publisher: Abingdon, Oxon, England ; New York : Routledge, c2010Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68/8]
(1).
|
|
|
|
Internet marketing of tourism [electronic resource] / N.S. Bisht, Rakesh Belwal, Sweta Pande.
by Bisht, N. S | Belwal, Rakesh | Pande, Sweta. Publisher: Mumbai [India] : Himalaya Pub. House, 2010Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 338.4/791]
(1).
|
|
|
|
Managing and marketing tourist destinations [electronic resource] : strategies to gain a competitive edge / Metin Kozak and Seyhmus Baloglu.
by Kozak, Metin, 1968- | Baloglu, Seyhmus. Publisher: New York : Routledge, 2011Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
(1).
|
|
|
|
Tourist shopping villages [electronic resource] : forms and functions / Laurie Murphy ... [et al.].
by Murphy, Laurie. Publisher: New York : Routledge, 2011Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 910.68]
(1).
|
|
|
|
Hospitality marketing [electronic resource] : principles and practice.
by Bowie, David, 1951- | Buttle, Francis. Edition: 2nd ed.Publisher: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2011Online access: Accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 647/.0688]
(1).
|
|
|
|
Marketing and public relations for museums, galleries, cultural and heritage attractions [electronic resource] / Ylva French and Sue Runyard.
by French, Ylva | Runyard, Sue. Edition: 1st ed.Publisher: Abingdon, Oxon [UK] ; New York, NY : Routledge, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 069/.068]
(1).
|
