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Impact of ICTs on event management and marketing / Kemal Birdir [and three others].
by Birdir, Kemal [author.]. Publisher: Hershey, Pennsylvania : IGI Global, [2021]Copyright date: 2021Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 394.2]
(1).
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Impact of ICTs on event management and marketing / Kemal Birdir [and three others].
by Birdir, Kemal [author.]. Publisher: Hershey, Pennsylvania : IGI Global, [2021]Copyright date: 2021Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Strategies and tools for managing connected consumers / [edited by] Ree C. Ho.
by Ho, Ree C, 1986- [editor.]. Publisher: Hershey, PA : Business Science Reference, [2020]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/72]
(1).
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Promoting consumer engagement through emotional branding and sensory marketing / [edited by] Monika Gupta, Priya Jindal, Shubhi Bansal.
by Gupta, Monika, 1974- [editor.] | Jindal, Priya, 1978- [editor.] | Bansal, Shubhi, 1997- [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2023Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 726.209561]
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Promoting organizational performance through 5G and agile marketing / Jos�e Duarte Santos, Bruno Miguel Sousa.
by Santos, Jose Duarte, 1966- [editor.] | Sousa, Bruno Miguel [editor.] | IGI Global [publisher.]. Publisher: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2023Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.3/14]
(1).
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Impact of ICTs on event management and marketing / Kemal Birdir, Sevda Birdir, Ali Dalgic, Derya Toksoz, [editors]
by Birdir, Kemal [editor.] | Birdir, Sevda, 1969- [editor.] | Dalgiç, Ali, 1987- [editor.] | Toksoz, Derya, 1990- [editor.]. Publisher: Hershey, PA : Business Science Reference, [2021]Availability: No items available Checked out (1).
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