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30 second seduction : how advertisers lure women through flattery, flirtation, and manipulation / by Andrea Gardner.
by Gardner, Andrea. Publisher: Emeryville, CA : Seal Press, 2008Other title: Thirty second seduction.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1019 GAR]
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Can't buy my love : how advertising changes the way we think and feel / Jean Kilbourne.
by Kilbourne, Jean. Edition: 1st Touchstone ed.Publisher: New York : Touchstone, c1999Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.834 KIL 1999]
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Don't think pink : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned.
by Johnson, Lisa | Learned, Andrea. Publisher: New York : American Management Association, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.834082 JOH]
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Marianne in the market [electronic resource] : envisioning consumer society in fin-de-siècle France / Lisa Tiersten.
by Tiersten, Lisa, 1959- | ebrary, Inc. Publisher: Berkeley : University of California Press, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 339.4/7/0820944]
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The she spot : why women are the market for changing the world--and how to reach them / Lisa Witter and Lisa Chen; foreword by Gary Hirshberg.
by Witter, Lisa | Chen, Lisa, 1973-. Publisher: San Francisco, CA : Berrett-Koehler Pub, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.834082 WIT 2008]
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Don't think pink [electronic resource] : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned.
by Johnson, Lisa, 1967- | Learned, Andrea | ebrary, Inc. Publisher: New York : American Management Association, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/34/082]
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Marketing to women [electronic resource] : how to increase your share of the world's largest market / Marti Barletta.
by Barletta, Marti | ebrary, Inc. Edition: 2nd ed.Publisher: [Chicago] : Dearborn Trade Pub., 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/04]
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How to market to women online [electronic resource] : case studies, tips and tactics.
by MarketingSherpa, Inc | ebrary, Inc. Publisher: Portsmouth, R.I. : MarketingSherpa, Inc., 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Trillion-dollar moms [electronic resource] : marketing to a new generation of mothers / Maria T. Bailey and Bonnie W. Ulman.
by Bailey, Maria T | Ulman, Bonnie W | ebrary, Inc. Publisher: Chicago : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/3/0852]
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When ladies go a-thieving [electronic resource] : middle-class shoplifters in the Victorian department store / Elaine S. Abelson.
by Abelson, Elaine S | ebrary, Inc. Publisher: New York : Oxford University Press, 1989Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 364.1/62]
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Come buy, come buy [electronic resource] : shopping and the culture of consumption in Victorian women's writing / Krista Lysack.
by Lysack, Krista | ebrary, Inc. Publisher: Athens : Ohio University Press, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 820.9/3553]
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Boom [electronic resource] : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill.
by Brown, Mary, 1959- | Orsborn, Carol | ebrary, Inc. Publisher: New York : American Management Association, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.8/34082]
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Women want more : how to capture your share of the world's largest, fastest-growing market / Michael J. Silverstein and Kate Sayre ; with John Butman.
by Silverstein, Michael J | Sayre, Kate | Butman, John. Publisher: New York : HarperBusiness, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8343082 SIL]
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Consuming angels [electronic resource] : advertising and Victorian women / Lori Anne Loeb.
by Loeb, Lori Anne | ebrary, Inc. Publisher: New York : Oxford University Press, 1994Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 659.1/042/094109034]
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The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.
by Garvey, Ellen Gruber. Publisher: New York ; Oxford : Oxford University Press, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1320973 GAR 1996]
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Consumer behavior : women and shopping / Patricia Huddleston, Stella Minahan.
by Huddleston, Patricia | Minahan, Stella. Publisher: New York, NY : Business Expert Press, 2011Other title: Women and shopping.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 HUD 2011]
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Marketing to women / Rena Bartos
by Bartos, Rena. Publisher: Boston, Mass. : Harvard Business School Press, 1989Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8348 BAR]
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