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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

By: Contributor(s): Series: McGraw-Hill series in marketingPublication details: N.Y. : McGraw-Hill, c1996.Edition: 5th ed., Int. edDescription: xxii , 888 p. ; 23 cmISBN:
  • 0071144188
Subject(s): DDC classification:
  • 658.83 KIN
Holdings
Cover image Item type Current library Home library Collection Shelving location Shelf location Call number Materials specified Vol info Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Main Collection Taylor's Library-TU

Floor 4, Shelf 27 , Side 1, TierNo 2, BayNo 6

658.83 KIN (Browse shelf(Opens below)) 1 Available TBSxx,34007,04,AD 5000019985

In back pocket : 1 computer disk (3 1/2 in.)

Instructor's manual to accompany Marketing research : an applied approach by Thomas C. Kinnear, James R. Taylor.