Marketing communications : an integrated approach / P. R. Smith
By: Smith, P. R. (Paul Russell)
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Publisher: London : Kogan Page, 1995 printingDescription: 403 p. ; 24 cm.ISBN: 0749407751 (pbk).Subject(s): Marketing literature | MarketingDDC classification: 658.8
| Item type | Current location | Shelf location | Call number | Copy number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 26 , Side 2, TierNo 4, BayNo 7 |
658.8 SMI (Browse shelf) | 1 | Available | SHTEx,70005,03,RA | 5000034347 |
Reprinted with revisions in 1995