Taylor's Library

Your search returned 2355 results.

Not what you expected? Check for suggestions
Unhighlight Highlight
|
Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler.

by Tybout, Alice M | Calkins, Tim | Kellogg School of Management.

Publisher: Hoboken, N.J. : Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 KEL] (1).
Place hold
Marketing plans for service businesses : a complete guide / Malcolm McDonald and Adrian Payne.

by McDonald, Malcolm | Payne, Adrian.

Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (3).
Place hold
Handbook of marketing and finance [electronic resource] / edited by Shankar Ganesan.

by Ganesan, Shankar.

Publisher: Cheltenham : Edward Elgar Pub., 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
Creative advertising : an introduction / Miriam Sorrentino.

by Sorrentino, Miriam.

Publisher: London : Laurence King Publishing, 2014Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 SOR 2014] (1).
Place hold
Consumer behavior knowledge for effective sports and event marketing [electronic resource] / edited by Lynn R. Kahle, Angeline G. Close.

by Kahle, Lynn R | Close, Angeline.

Publisher: New York : Routledge, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 796.06/98] (1).
Marketing research : an aid to decision making / Alan T. Shao

by Shao, Alan T.

Edition: 2nd ed.Publisher: Cincinnati, Ohio : South-Western/Thomson Learning, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 SHA] (2).
Place hold
International marketing : an Asia-Pacific perspective / Richard Fletcher, Linden Brown

by Fletcher, Richard, 1940- | Brown, Linden.

Edition: 2nd ed.Publisher: Frenchs Forest, NSW : Pearson Education Australia, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.848 FLE] (7).
Place hold
Selling tourism / H. Kenner Kay

by Kay, H. Kenner.

Publisher: New York, N.Y. : Thomson/Delmar Learning, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 910.688 KAY] (3).
Place hold
Tourism distribution channels : practices, issues and transformations / edited by Dimitrios Buhalis and Eric Laws

by Buhalis, Dimitrios [(ed.)] | Laws, Eric, 1945- [(ed.)].

Publisher: England : Continuum, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 338.47910688 TOU] (2).
Place hold
A framework for marketing management / Philip Kotler

by Kotler, Philip.

Edition: 2nd ed.Publisher: Upper Saddle River, New Jersey : Prentice Hall, [2003]Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (1).
Place hold
Hotel sales & operations / Ahmed Ismail

by Ahmed Ismail.

Publisher: Albany, New York : Delmar Publishers, c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 AHM] (2).
Place hold
Marketing : real people, [real] choices / Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart.

by Solomon, Michael R | Marshall, Greg W | Stuart, Elnora W.

Edition: 6th ed.Publisher: Upper Saddle River, NJ : Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SOL 2009] (1).
Place hold
Principles of marketing / Philip Kotler ... [et al.]

by Kotler, Philip.

Edition: 2nd ed.Publisher: [Frenchs Forest, N.S.W.] : Prentice Hall, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (11).
Place hold
Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens

by Kotler, Philip | Bowen, John (John T.), 1948- | Makens, James C.

Edition: 3rd editionPublisher: Upper Saddle River, NJ : Prentice Hall, 2003Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 KOT] (3).
Place hold
Differentiate or die : survival in our era of killer competition / Jack Trout with Steve Rivkin.

by Trout, Jack | Rivkin, Steve, 1947-.

Publisher: New York : Wiley, c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 TRO] (3).
Place hold
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D., Jr.

Edition: 9th ed.Publisher: Boston : Irwin/McGraw-Hill, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PER] (5).
Place hold
Marketing research : online research applications / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 4th ed., Int. ed.Publisher: Upper Saddle River, NJ : Pearson Education/Prentice Hall, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BUR] (2). Items available for reference: Taylor's Library-TU [Call number: 658.83 BUR] (1).
Place hold