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Manage your reputation : how to plan public relations to build & protect the organization's most powerful asset / Roger Haywood.
by Haywood, Roger, 1939- | Haywood, Roger, 1939-. Managing your reputation. Edition: 2nd ed.Publisher: London : Kogan Page, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 HAY]
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Public relations : the complete guide / Joe Marconi.
by Marconi, Joe. Publisher: Mason, Ohio : American Marketing Association/Thomson, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 MAR]
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Effective writing skills for public relations / John Foster.
by Foster, John, 1926-. Edition: 2nd edition.Publisher: London : Kogan Page, [2001]Copyright date: ©2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 FOS]
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The fall of advertising and the rise of PR / Al Ries and Laura Ries.
by Ries, Al | Ries, Laura [(j.a.)]. Publisher: N.Y. : HarperBusiness, 2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 659 RIE 2004]
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Advertising & IMC : principles & practice.
by Moriarty, Sandra E. (Sandra Ernst) [author.] | Mitchell, Nancy, 1950- [author.] | Wood, Charles (Charles M.) [author.] | Wells, William D [author.]. Edition: Eleventh edition / Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells.Global edition.Publisher: Harlow : Pearson, [2019]Copyright date: ©2019Other title: Advertising and IMC.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 MOR 2019]
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Fashion promotion : building a brand through marketing and communication / Gwyneth Moore.
by Moore, Gwyneth [author.]. Edition: Second edition.Publisher: New York, NY : Bloomsbury Visual Arts, 2021Availability: No items available Checked out (1).
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Public relations campaigns : an integrated approach / Regina M. Luttrell, Luke W. Capizzo.
by Luttrell, Regina, 1975- [author.] | Capizzo, Luke W [author.]. Publisher: Los Angeles : SAGE, 2022Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 LUT 2022]
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Media strategies : managing content, platforms and relationships / Jane Johnston, Katie Rowney.
by Johnston, Jane, 1961- [author.] | Rowney, Katie [author.]. Publisher: London ; New York : Routledge, Taylor & Francis Group, 2020Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 JOH 2020]
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Event planning and management : principles, planning and practice / Ruth Dowson & David Bassett.
by Dowson, Ruth [author.] | Bassett, David, 1975- [author.]. Edition: Second edition.Publisher: London : KoganPage, 2018Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.2 DOW 2018]
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