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Contemporary advertising / William F. Arens, Michael F. Weigold, Christian Arens.

by Arens, William F | Weigold, Michael F, 1958- | Arens, Christian.

Edition: 12th ed.Publisher: Boston : McGraw-Hill/Irwin, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 ARE] (1).
Indian advertising : 1780 to 1950 A.D. / Arun Chaudhuri.

by Chaudhuri, Arun.

Publisher: New Delhi ; New York : Tata Mc-Graw Hill Pub. Co., 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10954 CHA] (1).
The advertising and consumer culture reader / edited by Joseph Turow and Matthew P. McAllister.

by Turow, Joseph | McAllister, Matthew P.

Publisher: New York ; London : Routledge, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 306.3 ADV] (2).
Media strategies for marketing places in crisis [electronic resource] : improving the image of cities, countries, and tourist destinations / Eli Avraham and Eran Ketter.

by Avraham, Eli | Ketter, Eran | ScienceDirect (Online service).

Edition: 1st ed.Publisher: Amsterdam : Butterworth Heinemann, 2008Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for loan: Taylor's Library-TU [Call number: 338.47910688] (1).
Kleppner's advertising procedure / W. Ronald Lane, Karen Whitehill King, Tom Reichert.

by Lane, W. Ronald, 1940- | King, Karen Whitehill | Reichert, Tom.

Edition: 18th ed.Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2011Other title: Advertising procedure.Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 LAN 2011] (4).
How to put your book together and get a job in advertising / Maxine Paetro.

by Paetro, Maxine.

Edition: Newly rev. ed.Publisher: New York : W. W. Norton, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1023 PAE 2010] (2).
30-second politics : political advertising in the eighties / Montague Kern.

by Kern, Montague, 1942-.

Publisher: New York : Praeger, 1989Other title: Thirty second politics.Availability: Items available for loan: Taylor's Library-TU [Call number: 324.730973 KER 1989] (1).
Press kits design and packaging / [editor and texts, Cristian Campos]

by Campos, Cristian.

Edition: Asia ed.Publisher: Singapore : Page One, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.823 PRE 2010] (2).
Marketing to the mind : right brain strategies for advertising and marketing / Richard C. Maddock and Richard L. Fulton

by Maddock, Richard C | Fulton, Richard L.

Publisher: Westport, Conn. ; London : Quorum Books, c1996Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1019 MAD 1996] (1).
Harvesting minds : how TV commercials control kids / Roy F. Fox ; foreword by George Gerbner.

by Fox, Roy F | Gerbner, George.

Publisher: Westport, Conn. : Praeger, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 302.23083 FOX 2000] (1).
Permission marketing / Seth Godin.

by Godin, Seth.

Publisher: London : Pocket, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 659.113 GOD 2007] (1).
Advertising and culture : theoretical perspectives / edited by Mary Cross.

by Cross, Mary, 1934-.

Publisher: Westport, Conn. ; London : Praeger, c1996Availability: Items available for loan: Taylor's Library-TU [Call number: 642.10420973 ADV 1996] (1).
The making of the 'MMM' commercial [videorecording] / Australian Film Television and Radio School.

by Crooke, Marion | Lane, Jo | Droga, David | Proyas, Alex, 1963- | Nichola, Paul | Australian Film, Television & Radio School.

Publisher: South Melbourne, Vic. : Contemporary Arts Media, [2005]Other title: MMM commercial | Making of the triple M commercial | Triple M commercial.Availability: Items available for loan: Taylor's Library-TC [Call number: 659.1430994 MAK 2005] (1).
All you need is a good idea! [electronic resource] : how to create marketing messages that actually get results / Jay H. Heyman.

by Heyman, Jay H, 1939- | ebrary, Inc.

Publisher: Hoboken, N.J. : Wiley, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8] (1).
Differentiate or die : survival in our era of killer competition / Jack Trout, with Steve Rivkin.

by Trout, Jack | Rivkin, Steve, 1947-.

Edition: 2nd ed.Publisher: Hoboken, N.J. : Wiley, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 TRO 2008] (1).
Kidnapped [electronic resource] : how irresponsible marketers are stealing the minds of your children / Daniel S. Acuff, and Robert H. Reiher.

by Acuff, Dan S, 1942- | Reiher, Robert H | ebrary, Inc.

Publisher: Chicago : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 659.1/083] (1).
Consuming angels [electronic resource] : advertising and Victorian women / Lori Anne Loeb.

by Loeb, Lori Anne | ebrary, Inc.

Publisher: New York : Oxford University Press, 1994Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 659.1/042/094109034] (1).
Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley.

by Roberts, Kevin, 1949-.

Edition: 2nd ed., Expanded ed.Publisher: New York, NY : PowerHouse Books, 2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 ROB 2005] (1).
Advertising and the transformation of American society, 1865-1920 / James D. Norris.

by Norris, James D.

Publisher: Westport, CT : Greenwood Press, 1990Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10973 NOR 1990] (1).
Twenty ads that shook the world : the century's most groundbreaking advertising and how it changed us all / James B. Twitchell.

by Twitchell, James B, 1943-.

Publisher: New York : Three Rivers Press, c2000Other title: 20 ads that shook the world : the century's most groundbreaking advertising and how it changed us all.Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 TWI 2000] (1).