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You are a brand! : how smart people brand themselves for business success / Catherine Kaputa.

by Kaputa, Catherine, 1948-.

Edition: 1st pbk. ed.Publisher: Boston, MA : Nicholas Brealey Pub., 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 650.14 KAP 2010] (1).
Breakthrough branding [electronic resource] : how smart entrepreneurs and intrapreneurs transform a small idea into a big brand / Catherine Kaputa.

by Kaputa, Catherine, 1948-.

Publisher: Boston : Nicholas Brealey Pub., 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/27] (1).
Breakthrough branding : how smart entrepreneurs and intrapreneurs transform a small idea into a big brand / Catherine Kaputa.

by Kaputa, Catherine, 1948-.

Publisher: Boston : Nicholas Brealey Pub., 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 KAP 2012] (1).