Taylor's Library

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Principles of marketing / Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 10th ed., Int. ed.Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (6), TC External Storage [Call number: 658.8 KOT] (1).
Place hold
Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: 12th editionPublisher: Upper Saddle River, NJ : Pearson Prentice Hall, [2006]Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (9), TC External Storage [Call number: 658.8 KOT] (1).
Place hold
Basic marketing research : a decision-making approach / Naresh K. Malhotra, Mark Peterson.

by Malhotra, Naresh K | Peterson, Mark, 1956-.

Edition: 2nd ed.Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL 2006] (6).
Place hold
Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 5th ed.Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BUR] (10).
Place hold
Marketing research : an applied orientation / Naresh K. Malhotra.

by Malhotra, Naresh K.

Edition: 5th ed.Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (6).
Place hold