Taylor's Library

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Leisure travel : a marketing handbook / Stanley C. Plog.

by Plog, Stanley C.

Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, 2004Availability: Items available for loan: Taylor's Library-TU [Call number: 910.688 PLO] (1).
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The complete 21st century travel & hospitality marketing handbook / [edited by] Bob Dickinson, Andy Vladimir.

by Dickinson, Bob | Vladimir, Andrew.

Publisher: Upper Saddle River, New Jersey : Pearson Prentice Hall, [2004]Copyright date: ©2004Other title: Complete 21st century travel and hospitality marketing handbook | Complete twenty-first century travel & hospitality marketing handbook | Complete twenty-first century travel and hospitality marketing handbook.Availability: Items available for loan: Taylor's Library-TU [Call number: 338.4791 COM] (1).
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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.

by Kotler, Philip | Bowen, John (John T.), 1948- | Makens, James C.

Edition: 4th editionPublisher: Upper Saddle River, NJ : Pearson / Prentice Hall, 2006Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 KOT] (2).
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Entertainment marketing & communication : selling branded performance, people, and places / Shay Sayre.

by Sayre, Shay.

Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Other title: Entertainment marketing and communication.Availability: Items available for loan: Taylor's Library-TU [Call number: 790.2 SAY] (2).
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Marketing essentials in hospitality and tourism : foundations and parctices / Stowe Shoemaker, Margaret Shaw.

by Shoemaker, Stowe | Shaw, Margaret, 1949-.

Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 647.94068 SHO] (1).
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Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.

by Kotler, Philip | Bowen, John (John T.), 1948- | Makens, James C.

Edition: Fifth editionPublisher: Upper Saddle River, NJ : Pearson/Prentice Hall, [2010]Copyright date: ©2010Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 KOT 2010] (4).
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