Brand management strategies : luxury and mass markets / William D'Arienzo.
By: D'Arienzo, William [author.]
.
Publisher: New York : Fairchild Books, An imprint of Bloomsbury Publishing Inc : Bloomsbury, 2016Description: xv, 368 pages ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781501306679.Subject(s): Branding (Marketing) | Brand name products -- Management | Customer relationsDDC classification: 658.827
| Item type | Current location | Shelf location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 4 |
658.827 DAR 2016 (Browse shelf) | Available | SOMAC,91609,03,RM | 5000173379 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 4 |
658.827 DAR 2016 (Browse shelf) | Available | SOMAC,91609,03,RM | 5000173336 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 4 |
658.827 DAR 2016 (Browse shelf) | Available | SOMAC,91609,03,RA | 5000166040 | |
| Main Collection | Taylor's Library-TU |
Floor 2, Shelf 2 , Side 1, TierNo 3, BayNo 1 |
658.827 DAR 2016 (Browse shelf) | Available | SOMAC,91609,03,RM | 5000173351 | |
| Main Collection | Taylor's Library-TU |
Floor 4, Shelf 27 , Side 1, TierNo 4, BayNo 4 |
658.827 DAR 2016 (Browse shelf) | Available | SOMAC,91609,03,RA | 5000173349 |
Includes bibliographical references and index.