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Media effects and society [electronic resource] / Elizabeth M. Perse, Jennifer L. Lambe.

by Perse, Elizabeth M | Lambe, Jennifer L.

Edition: 2nd ed.Publisher: New York : Routledge, 2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 302.23 P466] (1).
The media handbook [electronic resource] : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.

by Katz, Helen E.

Edition: 4th ed.Publisher: New York : Routledge, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659] (1).
Media law and ethics [electronic resource] / Roy L. Moore, Michael D. Murray.

by Moore, Roy L | Murray, Michael D.

Edition: 4th ed.Publisher: New York, N.Y. : Routledge, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 343.73099] (1).
The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.

by Katz, Helen E [author.].

Edition: Fifth edition.Publisher: New York : Routledge, 2014Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659] (1).
Analyzing media messages : using quantitative content analysis in research / Daniel Riffe, Stephen Lacy, and Frederick Fico.

by Riffe, Daniel [author.] | Lacy, Stephen, 1948- [author.] | Fico, Frederick [author.].

Edition: Third edition.Publisher: New York, NY : Routledge, 2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 302.23] (1).
The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz.

by Katz, Helen E [author.].

Edition: Seventh edition.Publisher: New York ; London : Routledge, 2019Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.111] (1).