Your search returned 166 results.

Not what you expected? Check for suggestions
|
Statistics for marketing and consumer research / Mario Mazzocchi.

by Mazzocchi, Mario.

Publisher: Los Angeles : SAGE, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83028 MAZ] (1).
Essentials of marketing research / V. Kumar, David A. Aaker, George S. Day.

by Kumar, V, 1957- | Aaker, David A. (David Allen), 1938- | Day, George S.

Edition: 2nd ed.Publisher: New York : Wiley, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 KUM] (2).
The market research toolbox : a concise guide for beginners / Edward F. McQuarrie.

by McQuarrie, Edward F.

Edition: 2nd ed.Publisher: Thousand, Oaks, Calif. : SAGE, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAC] (1).
Business-to-business market research / Martin P. Block, Tamara S. Block.

by Block, Martin P, 1946- | Block, Tamara Brezen.

Edition: 2nd ed.Publisher: Mason, Ohio : Texere, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.804 BLO] (3).
Learning from winners : how the ARF David Ogilvy Award winners use market research to create advertising success / Raymond Pettit.

by Pettit, Raymond C.

Publisher: New York : ARF : Lawrence Erlbaum Associates, Taylor & Francis, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 PET] (1).
Marketing : the basics / Karl Moore and Niketh Pareek.

by Moore, Karl, 1955- | Pareek, Niketh.

Publisher: London : Routledge, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MOO] (1).
Marketing research : methodological foundations / Dawn Iacobucci, Gilbert A. Churchill, Jr.

by Iacobucci, Dawn | Churchill, Gilbert A | Churchill, Gilbert A. Marketing research : methodological foundations.

Edition: 10th ed.Publisher: Mason, OH : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 IAC 2010] (3).
Marketing research : a practical approach / Bonita Kolb.

by Kolb, Bonita M.

Publisher: Los Angeles : SAGE, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 KOL] (1).
Marketing research / David A. Aaker, V. Kumar, George S. Day.

by Aaker, David A. (David Allen), 1938- | Kumar, V, 1957- | Day, George S.

Edition: 9th ed.Publisher: Hoboken, NJ : Wiley, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 AAK] (1).
Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel.

by Blackwell, Roger D | Miniard, Paul W | Engel, James F.

Edition: 10th editionPublisher: Mason, Ohio : Thomson Business and Economics, 2006Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 BLA] (3).
Marketing and sales analytics : proven techniques and powerful applications from industry leaders / Cesar A. Brea.

by Brea, Cesar A.

Publisher: Upper Saddle River, New Jersey : Pearson, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BRE 2014] (1).
Pulse : the new science of harnessing internet buzz to track threats and opportunities / Douglas W. Hubbard.

by Hubbard, Douglas W, 1962-.

Publisher: Hoboken, N.J. : John Wiley, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8302854678 HUB 2011] (1).
Marketing research / William Zikmund, Steve D'Alessandro , Hume Winzar , Ben Lowe, Barry Babin.

by Zikmund, William G | D'Alessandro, Steven | Winzar, Hume | Lowe, Ben, 1978- | Babin, Barry J.

Edition: Third Asia-Pacific edition.Copyright date: ©2014Publisher: South Melbourne, Victoria : Cengage Learning Australia, [2014]Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 ZIK 2014] (1).
Measurement in marketing research : an alternative framework / Thomas Salzberger.

by Salzberger, Thomas.

Publisher: Cheltenham, UK ; Northampton, MA : Edward Elgar, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 SAL 2009] (1).
Basic marketing research : a decision-making approach / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 3rd ed.Publisher: Upper Saddle River : Pearson/Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL 2009] (7).
International journal of market research : the journal of the market research society / MRS.

Publisher: Henley-on-Thames, Oxon, UK : NTC Publications Ltd, c2000-Other title: Journal of the market research society.Online access: Available online via World Wide Web: click to view Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 INT ] (6).
Essentials of marketing research / Joseph F. Hair, Jr. ... [et al.]

by Hair, Joseph F., Jr, 1944-.

Edition: 2nd ed.Publisher: New York : McGraw-Hill Irwin, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 ESS 2010] (2).
Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 6th ed., Global ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BUR 2010] (1), TC External Storage [Call number: 658.83 BUR 2010] (1).
Basic marketing research / Gilbert A. Churchill Jr., Tom J. Brown, Tracy A. Suter.

by Churchill, Gilbert A | Brown, Tom J | Suter, Tracy A.

Edition: 7th ed.Publisher: Mason, Ohio : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 CHU 2010] (2).
Critical marketing studies / edited by Mark Tadajewski and Pauline Maclaran.

by Tadajewski, Mark | Maclaran, Pauline.

Publisher: Los Angeles, Calif. : SAGE, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CRI 2009] (3).