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Marketing research / David A. Aaker ... [et al.]
by Aaker, David A. (David Allen), 1938-. Edition: 11th ed.Publisher: [Singapore] : John Wiley & Sons Singapore, c2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 MAR 2013]
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Marketing research : an applied orientation / Naresh K. Malhotra.
by Malhotra, Naresh K. Edition: 6th ed., Global ed.Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 MAL 2010]
(1).
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WARC [electronic resource]
by WARC (Organization). Publisher: Singapore : WARC, 2013-Availability: No items available
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Marketing food to children and adolescents : a review of industry expenditures, activities, and self-regulation / Nicoletta A. Wilks, editor.
by Wilks, Nicoletta A. Publisher: New York : Nova Science Publishers, [2009]Copyright date: ©2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 664.0068 MAR 2009]
(1).
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Creating and marketing new products and services / Rosanna Garcia.
by Garcia, Rosanna. Publisher: Boca Raton, FL : CRC Press, Taylor & Francis Group, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 GAR 2014]
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The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas.
by Hedin, Hans | Hirvensalo, Irmeli | Vaarnas, Markko. Edition: Second edition.Publisher: Chichester, West Sussex : John Wiley & Sons, Ltd., [2011]Copyright date: ©2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 HED 2014]
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The handbook of market intelligence : understand, compete and grow in global markets / Hans Hedin, Irmeli Hirvensalo, Markko Vaarnas.
by Hedin, Hans [author.] | Hirvensalo, Irmeli [author.] | Vaarnas, Markko [author.]. Edition: Second edition.Publisher: West Sussex, England : John Wiley & Sons, 2011Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8/3]
(1).
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Data crush : how the information tidal wave is driving new business opportunities / Christopher Surdak.
by Surdak, Christopher. Publisher: New York : American Management Association, [2014]Copyright date: ©2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.4/038]
(1).
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Marketing research : a practical approach for the new Millennium / Joseph F. Hair, Jr., Robert P. Bush and David J. Ortinau
by Hair, Joseph F., Jr, 1944- | Bush, Robert P | Ortinau, David J. Edition: International edition.Publisher: Boston, Massachusetts : Singapore : Irwin/McGraw-Hill ; McGraw Hill Book Co., [200]Copyright date: ©2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 HAI]
(4), TC External Storage
[Call number: 658.83 HAI]
(1).
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Business intelligence for new-generation managers [electronic resource] : current avenues of development / edited by Jörg H. Mayer, Reiner Quick.
by Mayer, Jörg H | Quick, Reiner | SpringerLink (Online service). Source: Springer eBooksPublisher: Cham : Springer International Publishing : Imprint: Springer, 2015Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83]
(1).
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Marketing to and through kids / Selina S. Guber, Jon Berry.
by Guber, Selina S | Berry, Jon. Publisher: New York : McGraw-Hill, c1993Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8348 GUB]
(1).
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Listening to the voice of the market : how to increase market share and satisfy current customers / R. Eric Reidenbach.
by Reidenbach, R. Eric. Publisher: Boca Raton : CRC Press, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 REI 2010]
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Essentials of marketing research : an applied orientation / Naresh Malhotra ... [et al.].
by Malhotra, Naresh K. Edition: 2nd ed.Publisher: Frenchs Forest, N.S.W. : Pearson Education Australia, 2008 (ie 2007)Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 ESS]
(2).
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Essentials of marketing research / William G. Zikmund, Barry J. Babin.
by Zikmund, William G | Babin, Barry J. Edition: 5th ed.Publisher: Mason, OH : South-Western, Cengage Learning, c2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 ZIK 2013]
(1).
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MR / Tom J. Brown, Tracy A. Suter.
by Brown, Tom J | Suter, Tracy A. Edition: Second edition.Student edition.Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Other title: Marketing research.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 BRO 2014]
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Creating breakthrough products : revealing the secrets that drive global innovation / Jonathan Cagan and Craig M. Vogel.
by Cagan, Jonathan, 1961- [author.] | Vogel, Craig M [author.]. Edition: Second edition.Publisher: Upper Saddle River, New Jersey: FT Press, [2013]Copyright date: ©2013Availability: Items available for loan: TC External Storage
[Call number: 658.575 CAG 2013]
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Marketing research : an applied orientation / Naresh K. Malhotra ... [et al.]
by Malhotra, Naresh K. Publisher: Sydney : Prentice Hall of Australia, c1996Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 MAR]
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