Taylor's Library

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The hyper-social organization : eclipse your competition by leveraging social media / Francois Gossieaux, Edward K. Moran.

by Gossieaux, Francois | Moran, Ed, 1964-.

Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.4038 GOS 2010] (1), TC External Storage [Call number: 658.4038 GOS 2010] (1).
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Get rich with apps! : your guide to reaching more customers and making money now / Jesse Feiler.

by Feiler, Jesse.

Publisher: New York : McGraw-Hill, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 005.1 FEI 2010] (1).
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International marketing / Pervez N. Ghauri, Philip Cateora.

by Ghauri, Pervez N, 1948- | Cateora, Philip R.

Edition: Fourth edition.Publisher: Maidenhead : McGraw-Hill Education, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 GHA 2014] (2).
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Principles of services marketing / Adrian Palmer.

by Palmer, Adrian.

Edition: 6th ed.Publisher: Maidenhead : McGraw-Hill Education Higher Education, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 PAL 2011] (5).
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Marketing / Dhruv Grewal, Michael Levy.

by Grewal, Dhruv | Levy, Michael, 1950-.

Edition: 3rd ed.Publisher: New York : McGraw-Hill Irwin, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 GRE 2012] (2).
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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

by Kerin, Roger A | Hartley, Steven W | Rudelius, William.

Edition: 4th ed.Publisher: New York : McGraw-Hill/Irwin, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KER 2011] (2).
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.

by Belch, George E. (George Edward), 1951- | Belch, Michael A.

Edition: 9th ed.Publisher: New York : McGraw-Hill/Irwin, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 BEL 2012] (1).
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Marketing management : text and cases / K.S. Chandrasekar.

by Chandrasekar, S. K.

Publisher: New Delhi : Tata McGraw-Hill, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CHA 2010] (1).
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Marketing planning : a global perspective / Svend Hollensen.

by Hollensen, Svend.

Edition: 2nd ed.Publisher: Maidenhead : McGraw-Hill Education, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 HOL 2010] (1).
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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

by Walker, Orville C | Mullins, John W. (John Walker).

Edition: 7th ed.Publisher: New York : McGraw-Hill/Irwin, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 WAL 2011] (1).
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The Dentsu way : secrets of cross switch marketing from the world's most innovative advertising agency / Kotaro Sugiyama, Tim Andree and the Dentsu Cross Switch Team.

by Sugiyama, Kotaro | Andree, Tim.

Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SUG 2011] (1).
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The power of real-time social media marketing : how to attract and retain customers and grow the bottom line in the globally connected world / by Beverly Macy, Teri Thompson.

by Macy, Beverly | Thompson, Teri.

Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 MAC 2011] (1).
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Manager's guide to social media / Scott Klososky.

by Klososky, Scott.

Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 006.702465 KLO 2011] (1).
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Business marketing : text and cases / Krishna K. Havaldar.

by Havaldar, Krishna K.

Edition: 3rd ed.Publisher: New Delhi : Tata McGraw-Hill Education Private Limited, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 HAV 2010] (1).
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Essentials of marketing management / Greg W. Marshall, Mark W. Johnston.

by Marshall, Greg W | Johnston, Mark W.

Publisher: New York : McGraw-Hill/Irwin, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR 2011] (1).
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International marketing / Pervez N. Ghauri, Philip Cateora.

by Ghauri, Pervez N, 1948- | Cateora, Philip R.

Edition: 3rd ed.Publisher: Maidenhead : McGraw-Hill Higher Education, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 GHA 2010] (1).
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Marketing / Dhruv Grewal, Michael Levy.

by Grewal, Dhruv | Levy, Michael, 1950-.

Edition: 2nd edition.Publisher: New York : McGraw Hill/Irwin, [2011]Copyright date: ©2011Other title: M : Marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 GRE 2011] (1).
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Marketing : a practical approach / Peter Rix.

by Rix, Peter.

Edition: 7th ed.Publisher: North Ryde, N.S.W. : McGraw-Hill Australia, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 RIX 2011] (1).
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A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: Twelfth ed.Publisher: New York : McGraw-Hill/Irwin, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PET 2011] (1).
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Services marketing : concepts & practices / Ramneek Kapoor, Justin Paul, Biplab Halder.

by Kapoor, Ramneek | Paul, Justin | Halder, Biplab.

Publisher: New Delhi : Tata McGraw Hill Education Private Limited, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KAP 2011] (1).
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