Taylor's Library

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Fables of abundance : a cultural history of advertising in America / Jackson Lears.

by Lears, T. J. Jackson, 1947-.

Publisher: New York : Basic Books, c1994Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10973 LEA 1994] (1).
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Packaging the presidency : a history and criticism of presidential campaign advertising / Kathleen Hall Jameison.

by Jamieson, Kathleen Hall.

Edition: 3rd ed.Publisher: New York : Oxford University Press, 1996Availability: Items available for loan: Taylor's Library-TU [Call number: 324.70973 JAM 1996] (1).
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Advertising the American dream : making way for modernity, 1920-1940 / Roland Marchand.

by Marchand, Roland.

Publisher: Berkeley : University of California Press, c1985Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10973 MAR 1985] (1).
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5 giants of advertising / Philipe Lorin with the collaboration of Cristina Alonso.

by Lorin, Philippe, 1941?.

Publisher: New York : Assouline Pub., 2001Other title: Five giants of advertising.Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10922 LOR 2001] (1).
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The tangled web they weave : truth, falsity, and advertisers / Ivan L. Preston.

by Preston, Ivan L, 1931-.

Publisher: Madison, Wis. : University of Wisconsin Press, c1994Availability: Items available for loan: Taylor's Library-TU [Call number: 343.73082 PRE 1994] (1).
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Advertising and public relations law / Roy L. Moore, Carmen Maye, Erik L. Collins.

by Moore, Roy L | Collins, Erik | Maye, Carmen.

Edition: 2nd ed.Publisher: New York, N.Y. : Routledge, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 343.73082 MOO 2010] (1).
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Advertising, sales, and marketing / by Ken Mondschein.

by Mondschein, Ken.

Publisher: New York : Checkmarks Books, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8002373 MON 2009] (1).
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All-out for victory! : magazine advertising and the World War II home front / John Bush Jones.

by Jones, John Bush.

Publisher: Waltham, Mass. : Hanover [N.H.] : Brandeis University Press ; Published by University Press of New England, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 940.531 JON 2009] (1).
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The king of Madison Avenue : David Ogilvy and the making of modern advertising / Kenneth Roman.

by Roman, Kenneth.

Publisher: New York : Palgrave Macmillan, 2009Other title: David Ogilvy and the making of modern advertising..Availability: Items available for loan: Taylor's Library-TU [Call number: 659.092 ROM 2009] (2).
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Brands, consumers, symbols, & research : Sidney J. Levy on marketing / Sidney J. Levy ; compiled by Dennis W. Rook.

by Levy, Sidney J, 1921- | Rook, Dennis W.

Publisher: Thousand Oaks, CA : SAGE, c1999Other title: Brands, consumers, symbols, and research.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8243 LEV 1999] (1).
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Air wars : television advertising in election campaigns, 1952-2008 / Darrell M. West.

by West, Darrell M, 1954-.

Edition: 5th ed.Publisher: Washington, D.C. : CQ Press, c2010Other title: Television advertising in election campaigns.Availability: Items available for loan: Taylor's Library-TU [Call number: 324.730973 WES 2010] (1).
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The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century / Jeffrey L. Cruikshank and Arthur W. Schultz.

by Cruikshank, Jeffrey L | Schultz, Arthur W | Lasker, Albert Davis, 1880-1952.

Publisher: Boston, MA : Harvard Business Review Press, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1092 CRU 2010] (1).
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Art directors annual 89 : design, photography, illustration, interative student advertising / [editor, Lucas Stoffel].

by Stoffel, Lucas | Art Directors Club (New York, N.Y.).

Publisher: Mies, Switzerland : RotoVision SA, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 741.6097305 ART 2010] (2).
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Internet advertising and sales / editor, Laura S. Ilves.

by Ilves, Laura S.

Publisher: Hauppauge, N.Y. : Nova Science Publishers, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1440973 INT 2011] (1).
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Go West! : cutting-edge creatives in the United States / edited by Patrice Farameh.

by Farameh, Patrice.

Publisher: Cologne : Daab Media, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 709.73 GOW 2011] (1).
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The persuasive power of campaign advertising / Travis N. Ridout, Michael M. Franz.

by Ridout, Travis N, 1974- | Franz, Michael M, 1976-.

Publisher: Philadelphia, PA : Temple University Press, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 324.730973 RID 2011] (1).
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The persuasive power of campaign advertising [electronic resource] / Travis N. Ridout, Michael M. Franz.

by Ridout, Travis N, 1974- | Franz, Michael M, 1976- | ebrary, Inc.

Publisher: Philadelphia : Temple University Press, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 324.7/30973] (1).
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"Ask the man who owns one" [electronic resource] : an illustrated history of Packard advertising / Arthur W. Einstein ; foreword by Steven Rossi.

by Einstein, Arthur W, 1933-.

Publisher: Jefferson, N.C. : McFarland & Co., c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 659.19/6292220973] (1).
Advertising age : the principles of advertising and marketing communication at work / Esther Thorson, Margaret Duffy.

by Thorson, Esther | Duffy, Margaret.

Edition: 1st ed.Publisher: Mason, Ohio : South-Western, Cengage Learning, c2012Availability: Items available for loan: Taylor's Library-TU [Call number: 659.10973 THO 2012] (1).
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The sounds of capitalism [electronic resource] : advertising, music, and the conquest of culture / Timothy D. Taylor.

by Taylor, Timothy Dean.

Publisher: Chicago ; London : The University of Chicago Press, c2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 306.4/8420973] (1).