Taylor's Library

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Marketing strategy : a decision-focused approach / Orville C. Walker Jr. ... [et al.]

by Boyd, Harper W | Larreche, Jean-Claude | Mullins, John | Walker, Orville C | Walker, Orville C. Marketing strategy.

Edition: 4th ed., Int. ed.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAR] (5).
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Marketing : an introduction / Gary Armstrong, Philip Kotler

by Armstrong, Gary (Gary M.) | Kotler, Philip.

Edition: 6th ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ARM] (13), TC External Storage [Call number: 658.8 ARM] (1).
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Basic marketing research : applications to contemporary issues / Naresh K. Malhotra

by Malhotra, Naresh K.

Publisher: Upper Saddle River, N.J. : Prentice Hall International, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (3).
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The foods that make billions [videorecording]

Publisher: Milton Keynes, UK : Open University Worldwide, c2010Availability: Items available for loan: Taylor's Library-TC [Call number: 338.19 FOO 2010] (1).
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Understanding brands [videorecording]

by Breitenmoser, Kurt | Preston, Luke | Dunn, Andrew | Video Education Australasia.

Publisher: Bendigo, Vic. : VEA, 2010Availability: Items available for loan: Taylor's Library-TC [Call number: 658.827 UND 2010] (1).
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E-business [videorecording] : a case study.

by Hayward, Nick | Chua, Eu-Hua | Video Education Australasia.

Publisher: Bendigo, Vic. : VEA, 2008Availability: Items available for loan: Taylor's Library-TC [Call number: 658.054678 EBU 2008] (1).
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Great food innovations [videorecording] : new apple products

by Video Education Australasia.

Publisher: Bendigo, Vic. : Video Educational Australasia, c2001Availability: Items available for loan: Taylor's Library-TC [Call number: 664.80411 GRE 2001] (1).
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Market research [videorecording]

by Video Education Australasia.

Publisher: Bendigo, Vic. : Video Education Australasia, c2002Availability: Items available for loan: Taylor's Library-TC [Call number: 658.83 MAR 2002] (1).
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Marketing [videorecording] : an introduction

by Video Education Australasia.

Publisher: Bendigo, Vic. : Video Education Australasia, c1995Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 MAR 1995] (1).
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Smart car [videorecording] : launching Daimler-Chrysler's new product.

by Video Education Australasia | Open University.

Publisher: Bendigo, Vic. : Video Education Australasia, c2001Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 SMA 2001] (1).
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Business marketing : connecting strategy, relationships, and learning / by Robert Dwyer and John F. Tanner.

by Dwyer, F. Robert | Tanner, John F.

Publisher: Singapore : McGraw-Hill, c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DWY] (3).
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Marketing : concepts and strategies / William M. Pride, O.C. Ferrell

by Pride, William M, 1942- | Ferrell, O. C.

Edition: Library ed., 2000 e[d].Publisher: Boston : Houghton Mifflin, c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (1).
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Marketing research : an applied orientation / Naresh K. Malhotra

by Malhotra, Naresh K.

Edition: 3rd ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (3).
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Marketing research : an applied approach / Naresh Malhotra, David Birks

by Malhotra, Naresh K | Birks, David F.

Edition: European ed.Publisher: Harlow, England : Financial Times Prentice Hall : Pearson Education, 2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAL] (1), TC External Storage [Call number: 658.83 MAL] (1).
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