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30 second seduction : how advertisers lure women through flattery, flirtation, and manipulation / by Andrea Gardner.
by Gardner, Andrea. Publisher: Emeryville, CA : Seal Press, 2008Other title: Thirty second seduction.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1019 GAR]
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch
by Belch, George E | Belch, Michael A. Edition: 6th ed.Publisher: Boston, Mass : McGraw-Hill/Irwin, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 BEL]
(15).
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Turn clicks into customers : proven marketing techniques for converting online traffic into revenue / Duane Forrester.
by Forrester, Duane. Publisher: New York, NY : McGraw-Hill, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 FOR 2010]
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Brainfluence [electronic resource] : 100 ways to persuade and convince customers with neuromarketing / Roger Dooley.
by Dooley, Roger, 1952-. Publisher: Hoboken, N.J. : Wiley, c2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8001/9]
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Advertising / Tony Yeshin.
by Yeshin, Tony. Publisher: Hampshire : Cengage Learning EMEA, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 YES 2011]
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Uncommon practice : people who deliver a great brand experience / Interbrand, Forum ; [edited by Andy Milligan and Shaun Smith]
by Milligan, Andy | Smith, Shaun | Forum Corporation | Interbrand. Publisher: Harlow, U.K. : Prentice Hall/Financial Times, 2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 UNC]
(1), TC External Storage
[Call number: 658.827 UNC]
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Advertising promotion and new media / edited by Marla R. Stafford and Ronald J. Faber.
by Stafford, Marla R, 1960- | Faber, Ronald J, 1948-. Publisher: New Delhi : Prentice-Hall of India, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.144 ADV 2006]
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Creative advertising : an introduction / Miriam Sorrentino.
by Sorrentino, Miriam. Publisher: London : Laurence King Publishing, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 SOR 2014]
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Differentiate or die : survival in our era of killer competition / Jack Trout with Steve Rivkin.
by Trout, Jack | Rivkin, Steve, 1947-. Publisher: New York : Wiley, c2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 TRO]
(3).
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Internet marketing : foundations and applications / Carolyn Siegel.
by Siegel, Carolyn F. Publisher: Massachusettes : Houghton Mifflin, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 SIE]
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Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp.
by Shimp, Terence A. Edition: 6th ed.Publisher: Mason, Ohio : Thomson/South-Western, c2003Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.82 SHI]
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It's not who you know it's who knows you! : the small business guide to raising your profits by raising your profile / David Avrin.
by Avrin, David. Publisher: Hoboken, N.J. : John Wiley, c2010Other title: It is not who you know, it is who knows you!.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 AVR 2010]
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Hospitality marketing / Neil Wearne.
by Wearne, Neil. Publisher: New Delhi, India : Global Books & Subscription Services, 2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 647.940688 WEA]
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Malaysia : branding for the world.
by Malaysia External Trade Development Corporation. Publisher: Petaling Jaya : Malaysia Design Technology Centre, 2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.82709595 MAL]
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