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Wowability : how to achieve it & why it matters / Imran Syed.

by Syed, Imran.

Publisher: Singapore : John Wiley & Sons (Asia), 2008Other title: Wow.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 SYE 2008] (1).
Branded! : how retailers engage consumers with social media and mobility / Bernie Brennan, Lori Schafer.

by Brennan, Bernie | Schafer, Lori.

Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 BRE 2010] (2).
Subliminal persuasion : influence & marketing secrets they don't want you to know / Dave Lakhani.

by Lakhani, Dave, 1965-.

Publisher: Hoboken, N.J. : John Wiley, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.80019 LAK] (4).
Marketing 3.0 [electronic resource] : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip | Kartajaya, Hermawan | Setiawan, Iwan | ebrary, Inc.

Publisher: Hoboken, N.J. : John Wiley, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU (1).
Designing brand identity : an essential guide for the entire branding team / Alina Wheeler.

by Wheeler, Alina [author.].

Edition: Fifth edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.827] (1).
The cool factor : building your brand's image through partnership marketing / Del Breckenfeld.

by Breckenfeld, Del, 1949-.

Publisher: Hoboken, N.J. : John Wiley, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BRE 2009] (1).
Hospitality marketing management / Robert D. Reid, David C. Bojanic.

by Reid, Robert D | Bojanic, David C.

Edition: 5th ed.Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 647.950688 REI 2010] (1).
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler

by Wheeler, Alina.

Edition: 3rd ed.Publisher: Hoboken, N.J. : John Wiley, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 WHE 2009] (1).
Employer branding for dummies / Richard Mosley, Lars Schmidt.

by Mosley, Richard, 1964- [author.] | Schmidt, Lars [author.].

Publisher: Hoboken, NJ : John Wiley & Sons, [2017]Copyright date: ©2017Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.311] (1).
Artificial intelligence for marketing : practical applications / Jim Sterne.

by Sterne, Jim, 1955- [author.].

Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.800285/63] (1).
Marketing / Greg Elliott, Sharyn Rundle-Thiele, David Waller.

by Elliott, Greg | Rundle-Thiele, Sharyn | Waller, David S.

Edition: 2nd ed.Publisher: Milton, Qld. : John Wiley & Sons (Australia), 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ELL 2012] (1).
Search engine optimization bible / Jerri L. Ledford

by Ledford, Jerri L.

Edition: 2nd ed.Publisher: Indianapolis : John Wiley, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 025.04 LED 2009] (1).
Visual content marketing : leveraging infographics, video, and interactive media to attract and engage customers / Stephen Gamble.

by Gamble, Stephen.

Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2016]Copyright date: ©2016Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 GAM 2016] (1).
Measuring marketing : 103 key metrics every marketer needs / John Davis.

by Davis, John, 1960 February 17-.

Publisher: Singapore : John Wiley & Sons (Asia), c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DAV] (1).
Marketing research / David A. Aaker ... [et al.].

by Aaker, David A. (David Allen), 1938-.

Edition: Second Pacific Rim editionPublisher: Milton, Qld : John Wiley & Sons (Australia), 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 MAR] (1).
Services marketing : a managerial approach / Rebekah Bennett ... [et al.] ; edited by Janet R. McColl-Kennedy.

by McColl-Kennedy, Janet R. (Janet Ruth), 1958- | Bennett, Rebekah.

Publisher: Milton, Qld. : John Wiley, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SER] (1).
Marketing automation : practical steps to more effective direct marketing / Jeff LeSueur.

by LeSueur, Jeff, 1956-.

Publisher: Hoboken, N.J. : John Wiley, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 LES] (1).
The green marketing manifesto / John Grant.

by Grant, John, 1964-.

Publisher: Chichester : John Wiley, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 GRA 2007] (3).
It's not who you know, it's who knows you! [electronic resource] : the small business guide to raising your profits by raising your profile / David Avrin.

by Avrin, David.

Publisher: Hoboken, N.J. : John Wiley, c2010Other title: It is not who you know, it is who knows you!.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
Engage! [electronic resource] : the complete guide for brands and businesses to build, cultivate, and measure success in the new web / Brian Solis.

by Solis, Brian.

Publisher: Hoboken, N.J. : John Wiley, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/72] (1).