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Advertising / by John Dunn
by Dunn, John, 1949-. Publisher: San Diego, Calif. : Lucent Books, c1997Availability: Items available for loan: Taylor's Library-TC
[Call number: 659.1 DUN]
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The unwritten rules of copywriting : how to create better press, poster,radio and tv advertising / Dominic Gettins
by Gettins, Dominic. Publisher: London : Kogan Page c2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 GET]
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Art directors annual 80
by Art Directors Club (New York, N.Y.). Publisher: N.Y. : The Art Director's Club, c2001Other title: Art directors annual 80 : the years best advertising, graphic design, interactive, photography, illustration from around the world.Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6 ART]
(2).
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Advertising media planning / Jack Z. Sissors and Roger B. Baron ; foreword by Erwin Ephron
by Sissors, Jack Zanville, 1919- | Baron, Roger B | Ephron, Erwin. Edition: 6th ed.Publisher: Chicago, IL : McGraw-Hill, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.111 SIS]
(3).
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Advertising & sales promotion / Ken Kaser.
by Kaser, Ken. Publisher: Mason, Ohio : South-Western, Cengage Learning, c2013Other title: Advertising and sales promotion.Availability: Items available for loan: Taylor's Library-TC
[Call number: 659.1 KAS 2013]
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Cutting edge commercials : how to create the world's best TV ads for brands in the 21st century / Jim Aitchison.
by Aitchison, Jim. Publisher: Singapore : Prentice Hall, c2001Other title: How to create the world's best tv ads for brands in the 21st century.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.143 AIT]
(1).
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Uncommon practice : people who deliver a great brand experience / Interbrand, Forum ; [edited by Andy Milligan and Shaun Smith]
by Milligan, Andy | Smith, Shaun | Forum Corporation | Interbrand. Publisher: Harlow, U.K. : Prentice Hall/Financial Times, 2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 UNC]
(1), TC External Storage
[Call number: 658.827 UNC]
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9 secrets of advertising / Ram Sehgal
by Sehgal, Ram. Publisher: New Delhi : Tata McGraw-Hill, c2007Other title: Nine secrets of advertising | Secrets of advertising.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 SEH]
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Public communication campaigns / Ronald E. Rice, Charles K. Atkin, editors.
by Atkin, Charles K | Rice, Ronald E. Edition: 3rd edition.Publisher: Thousand Oaks, California : SAGE, [2001]Copyright date: ©2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 659 PUB]
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Strategic advertising campaigns / Don E. Schultz, Beth E. Barnes.
by Schultz, Don E | Barnes, Beth E. Edition: 4th ed.Publisher: Lincolnwood, Ill. : NTC Business Books, c1995Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.113 SCH]
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Advertising promotion and new media / edited by Marla R. Stafford and Ronald J. Faber.
by Stafford, Marla R, 1960- | Faber, Ronald J, 1948-. Publisher: New Delhi : Prentice-Hall of India, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.144 ADV 2006]
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Fundamentals of copy & layout / Albert C. Book, C. Dennis Schick.
by Book, Albert C | Schick, C. Dennis. Edition: 3rd ed.Publisher: Lincolnwood, Ill. : NTC/Contemporary Pub., c1997Other title: Fundamentals of copy and layout.Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 BOO]
(3).
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Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany
by Jewler, A. Jerome | Drewniany, Bonnie L [(j.a.)]. Edition: 7th ed.Publisher: Belmont, Calif.: Wadsworth, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 JEW]
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The hidden persuaders / Vance Packard ; with an introduction by Mark Crispin Miller.
by Packard, Vance, 1914-1996. Edition: Reissue ed.Publisher: Brooklyn, N.Y. : Ig Pub., c2007Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1019 PAC 2007]
(4), TC External Storage
[Call number: 659.1019 PAC]
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The end of advertising as we know it / Sergio Zyman, with Armin Brott.
by Zyman, Sergio | Brott, Armin A. Publisher: Hoboken, N.J. : John Wiley, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 ZYM 2002]
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Advertising and market power / William S. Comanor and Thomas A. Wilson.
by Comanor, William S | Wilson, Thomas A. Publisher: Cambridge, Mass : Harvard University Press, 1975Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 COM 1975]
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Creative advertising : an introduction / Miriam Sorrentino.
by Sorrentino, Miriam. Publisher: London : Laurence King Publishing, 2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.1 SOR 2014]
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Cutting edge advertising : how to create the world's best print for brands in the 21st century / Jim Aitchison
by Aitchison, Jim. Edition: 3rd ed.Publisher: Singapore : Pearson/Prentice Hall, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.132 AIT 2008]
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