Taylor's Library

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Marketing across cultures / Jean-Claude Usunier, Julie Anne Lee.

by Usunier, Jean-Claude | Lee, Julie Anne, 1948-.

Edition: 4th ed.Publisher: New York : Financial Times Prentice Hall, 2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 USU] (1).
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Principles of marketing / Philip Kotler ... [et al.].

by Kotler, Philip.

Edition: 3rd ed.Publisher: Frenchs Forest, N.S.W. : Prentice Hall, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (2).
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Principles of contemporary marketing / David L. Kurtz.

by Kurtz, David L.

Edition: [13th ed.] International student ed.Publisher: Mason, Ohio : [London : South-Western ; Thomson Learning, distributor], 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KUR] (1).
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Contemporary marketing 2006 / Louis E. Boone, David L. Kurtz.

by Boone, Louis E | Kurtz, David L.

Publisher: Mason, Ohio : Thomson/ South-Western, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BOO] (3).
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E-marketing / Judy Strauss, Adel El-Ansary, Raymond Frost.

by Strauss, Judy | Adel El- Ansary | Frost, Raymond, 1960-.

Edition: 4th ed., Eastern economy ed.Publisher: New Delhi : Prentice-Hall of India, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.872 STR] (1).
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Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D., Jr | McCarthy, E. Jerome (Edmund Jerome).

Edition: 10th ed.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PER] (8).
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl.

by Chopra, Sunil, 1960- | Meindl, Peter, 1970-.

Edition: 3rd ed., Eastern economy ed.Publisher: New Delhi : Prentice-Hall of India, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.7 CHO] (1).
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CIM study text : professional certificate in marketing. [Paper 4]. Marketing in practice.

by Chartered Institute of Marketing | Youngson, Valerie.

Edition: [3rd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing in practice..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CIM] (2).
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International marketing / Philip R. Cateora, Mary C. Gilly, John L. Graham.

by Cateora, Philip R | Gilly, Mary C | Graham, John L.

Edition: 16th ed.Publisher: New York, NY : McGraw-Hill/Irwin, c2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 CAT 2013] (3).
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CIM Study text : Professional certificate in marketing. [Paper 2]. Marketing environment.

by Chartered Institute of Marketing | Palmer, Adrian.

Edition: [3rd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing environment..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CIM] (2).
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Marketing research / Alvin C. Burns, Ronald F. Bush ; International edition contributions by Nilanjana Sinha.

by Burns, Alvin C | Bush, Ronald F | Sinha, Nilanjana.

Edition: 7th ed., int. ed.Publisher: Harlow : Pearson, c2014Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 BUR 2014] (2).
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CIM study text : professional certificate in marketing. [Paper 1]. Marketing fundamentals.

by Chartered Institute of Marketing | Towers, Neil.

Edition: [3rd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing fundamentals.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 CIM] (1).
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CIM study text : professional diploma in marketing. [Paper 5]. Marketing research and information.

by Chartered Institute of Marketing.

Edition: [2nd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing research and information..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.834 CIM] (1).
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CIM study text : professional certificate in marketing. [Paper 3]. Customer communications.

by Chartered Institute of Marketing | Wood, Gill.

Edition: [3rd ed.]Publisher: London : BPP Professional Education, 2004Other title: Customer communications..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 CIM] (2).
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CIM study text : professional diploma in marketing. [Paper 6]. Marketing planning.

by Chartered Institute of Marketing.

Edition: [2nd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing planning..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 CIM] (1).
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CIM study text : professional diploma in marketing. [Paper 7]. Marketing communications.

by Chartered Institute of Marketing.

Edition: [2nd ed.]Publisher: London : BPP Professional Education, 2004Other title: Marketing communications..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 CIM] (1).
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CIM study text : professional post-graduate diploma in marketing. [Paper 9]. Analysis and evaluation.

by Chartered Institute of Marketing.

Edition: [1st ed.]Publisher: London : BPP Professional Education, 2004Other title: Analysis and evaluation.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 CIM] (1).
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CIM study text : professional post-graduate diploma in marketing. [Paper 10]. Strategic marketing decisions.

by Chartered Institute of Marketing.

Edition: [1st ed.]Publisher: London : BPP Professional Education, 2004Other title: Strategic marketing decisions..Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 CIM] (1).
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