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Branding / Geoffrey Randall.
by Randall, Geoffrey. Publisher: London : Kogan Page, 1997Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 RAN]
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: Second editionPublisher: Upper Saddle River, N.J. : Prentice Hall, [2003]Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL]
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Branding / S. Coomber.
by Coomber, S. Publisher: Oxford : Capstone Pub, 2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 COO]
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Designing brand identity : an essential guide for the entire branding team / Alina Wheeler.
by Wheeler, Alina [author.]. Edition: Fifth edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.827]
(1).
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21C hit design, hit brand & logo / [editor, Gwon, Young-soo].
by Gwon, Young-soo. Publisher: Seoul : DNBOOKS, c2008Other title: Twenty-one C hit design, hit brand and logo.Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6 TWE]
(4).
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Designing brand identity : an essential guide for the whole branding team / Alina Wheeler
by Wheeler, Alina. Edition: 3rd ed.Publisher: Hoboken, N.J. : John Wiley, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 WHE 2009]
(1).
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From brand vision to brand evaluation : the strategic process of growing and strengthening brands / Leslie de Chernatony.
by De Chernatony, Leslie, 1953-. Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 DEC]
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Designing brand experiences / by Robin Landa.
by Landa, Robin. Publisher: Clifton Park, NY : Thomson/Delmar Learning, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 LAN]
(1).
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Lovemarks : the future beyond brands / Kevin Roberts ; foreword by A.G. Lafley.
by Roberts, Kevin, 1949-. Edition: 2nd ed., Expanded ed.Publisher: New York, NY : PowerHouse Books, 2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 ROB 2005]
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From brand vision to brand evaluation [electronic resource] : the strategic process of growing and strengthening brands / Leslie de Chernatony.
by De Chernatony, L. (Leslie) | ebrary, Inc. Edition: 3rd ed.Publisher: Amsterdam ; London : Butterworth-Heinemann, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.827]
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Logo design. Volume 3 / ed. Julius Wiedemann.
by Wiedemann, Julius. Publisher: Koln : Taschen, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6 LOG 2011]
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From brand vision to brand evaluation [electronic resource] : the strategic process of growing and strengthening brands / Leslie de Chernatony.
by De Chernatony, L. (Leslie) | ScienceDirect (Online service). Edition: 3rd ed.Publisher: Amsterdam ; Boston ; London : Butterworth-Heinemann, 2010Online access: An electronic book accessible through the World Wide Web; click for information Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.827]
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The vibe : the marketing handbook for every product, service, and industry / Gary Bertwistle.
by Bertwistle, Gary. Publisher: Milton, Qld. : Wrightbooks, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 BER 2010]
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From brand vision to brand evaluation : the strategic process of growing and strengthening brands / Leslie de Chernatony.
by De Chernatony, L. (Leslie). Edition: 3rd ed.Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 DEC 2010]
(1).
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Big brand theory / [chief editor, Wang Shaoqiang]
by Wang, Shaoqiang. Publisher: Singapore : Page One, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 BIG 2011]
(2).
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Trade marks and brands : an interdisciplinary critique / edited by Lionel Bently, Jennifer Davis, Jane C. Ginsburg.
by Bently, Lionel, 1964- | Davis, Jennifer, 1964- | Ginsburg, Jane C. Publisher: Cambridge : Cambridge University Press, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 346.0488 TRA 2008]
(1).
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Designing brand identity : an essential guide for the whole branding team / Alina Wheeler.
by Wheeler, Alina. Edition: 4th ed.Publisher: Hoboken, N. J.: Wiley, c2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 WHE 2013]
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Trade marks and brands : an interdisciplinary critique / edited by Lionel Bently, Jennifer Davis, Jane C. Ginsburg.
by Bently, Lionel, 1964- | Davis, Jennifer, 1964- | Ginsburg, Jane C. Publisher: Cambridge : Cambridge University Press, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 346.0488 TRA 2011]
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956- [author.]. Edition: 4e [edition].Global edition.Publisher: Harlow, Essex : Pearson Education Limited, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL 2013]
(5).
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.
by Keller, Kevin Lane, 1956-. Edition: Third editionPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2008Copyright date: ©2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 KEL]
(5).
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