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Services marketing : an Asia-Pacific perspective / Christopher H. Lovelock, Paul G. Patterson, Rhett H. Walker.
by Lovelock, Christopher H | Patterson, Paul G [(j.a.)] | Walker, Rhett H [(j.a.)]. Edition: 2nd ed.Publisher: Frenchs Forest, N.S.W. : Pearson Education Australia, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.800994 LOV]
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Business ethics / William H. Shaw.
by Shaw, William H, 1948- [author.]. Edition: 8th edition.Publisher: Boston, MA : Wadsworth, Cengage Learning, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 174.4 SHA 2014]
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Services marketing : an interactive approach / Raymond P. Fisk, Stephen J. Grove, Joby John.
by Fisk, Raymond P | Grove, Stephen J. (Stephen John), 1950- [author.] | John, Joby, 1957-. Edition: Fourth edition.Publisher: Mason, OH : South-Western, Cengage Learning, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 FIS 2014]
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Business the Sony way : secrets of the world's most innovative electronics giant / Shu Shin Luh
by Luh, Shu Shin. Publisher: Oxford : Capstone, 2003Availability: Items available for loan: TC External Storage
[Call number: 338.762130952 LUH]
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Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright
by Burgelman, Robert A | Maidique, Modesto A | Wheelwright, Steven C, 1943-. Edition: 3rd ed.Publisher: Boston : McGraw-Hill/Irwin, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.514 BUR]
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Biotechnology and development : challenges and opportunities for Asia/ editors, Sachin Chaturvedi, S.R. Rao
by International Conference on Biotechnology and Development: Challenges and Opportunities for Asian Region (2002 : New Delhi, India) | Chaturvedi, Sachin [(ed.)] | Rao, S. R., Dr [(j.ed.)]. Publisher: Singapore: Institute of Southeast Asian Studies, 2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 660.6 INT]
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Services marketing in Asia : managing people, technology and strategy / Christopher H. Lovelock, Jochen Wirtz, Hean tat Keh.
by Lovelock, Christopher H. Publisher: Singapore : Prentice Hall, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.80095 LOV]
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Activity-Based management : for service industries, goverment entities, and nonprofit organizations / James A. Brimson, John Antos
by Antos, John. Publisher: New York : Wiley, c1994Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.1552 BRI]
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Service management : an integrated approach to supply chain management and operations / Cengiz Haksever, Barry Render.
by Haksever, Cengiz | Render, Barry. Publisher: Indianapolis : FT Press, [2013]Copyright date: ©2013Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.5 HAK 2013]
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Business, government, and society : a managerial perspective : text and cases / George A. Steiner, John F. Steiner.
by Steiner, George Albert, 1912- | Steiner, John F. Edition: 9th ed.Publisher: Boston, Burr Ridge : Mc-Graw Hill/Irwin, c2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4 STE]
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The structure of American industry / Walter Adams, James W. Brock, editors
by Adams, Walter | Brock, James W. Edition: 10th ed.Publisher: Upper Saddle River, N.J. : Prentice Hall, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.0973 STR]
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Sustainability in Australian business : principles and practice / Moscardo ... [et al.].
by Moscardo, Gianna. Publisher: Milton, Qld : John Wiley & Sons (Australia), 2013Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.4080994 SUS 2013]
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Business and society : a managerial approach / Heidi Vernon
by Vernon, Heidi. Edition: 6th ed.Publisher: Boston : Irwin/McGraw-Hill, c1998Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.408 VER]
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The edge Malaysia Publisher: Petaling Jaya, Selangor : Edge Communications, [19--]-Other title: The edge.Availability: Items available for loan: Taylor's Library-TC
[Call number: 301.294205951 EDG]
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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner
by Zeithaml, Valarie A | Bitner, Mary Jo [(j.a.)]. Edition: 3rd ed.Publisher: Boston, Mass. : McGraw-Hill/ Irwin, c2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 ZEI]
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Total global strategy II : updated for the internet and service era / George S. Yip
by Yip, George S. Publisher: Upper Saddle River, N.J. : Prentice Hall, c2003Other title: Total global strategy 2.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.049 YIP]
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Uncommon practice : people who deliver a great brand experience / Interbrand, Forum ; [edited by Andy Milligan and Shaun Smith]
by Milligan, Andy | Smith, Shaun | Forum Corporation | Interbrand. Publisher: Harlow, U.K. : Prentice Hall/Financial Times, 2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 UNC]
(1), TC External Storage
[Call number: 658.827 UNC]
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Research methods in service industry management / Nick Johns and Darren Lee-Ross.
by Johns, Nick. Publisher: Australia : Thomson, 2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4 JOH 2004]
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Marketing plans for service businesses : a complete guide / Malcolm McDonald and Adrian Payne.
by McDonald, Malcolm | Payne, Adrian. Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 MAC]
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