Taylor's Library catalog › Results of search for 'an:"25815"'

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		Marketing plans for service businesses : a complete guide / Malcolm McDonald and Adrian Payne. by McDonald, Malcolm \| Payne, Adrian. Edition: 2nd ed.Publisher: Oxford : Butterworth-Heinemann, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (3). Place hold
		If you're so brilliant-- how come your marketing plans aren't working? : the essential guide to marketing planning / Malcolm McDonald. by McDonald, Malcolm. Publisher: London : Kogan Page, 2002Other title: How come your marketing plans are not working?.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (1). Place hold
		Market segmentation : how to do it, how to profit from it / Malcolm McDonald and Ian Dunbar. by McDonald, Malcolm \| Dunbar, Ian, 1951-. Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, [2004]Copyright date: ©2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (2). Place hold
		Marketing : a complete guide in pictures / Malcolm McDonald and Peter Morris. by McDonald, Malcolm \| Morris, Peter. Edition: 2nd ed.Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (3). Place hold
		Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by McDonald, Malcolm \| Institute of Marketing. Edition: 5th ed.Publisher: Amsterdam : Butterworth-Heinemann, 2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (1). Place hold
		Marketing : a complete guide / Malcolm McDonald & Martin Christopher ; with Magrit Bass and contributions from Susan Baker & Simon Knox. by McDonald, Malcolm \| Christopher, Martin. Publisher: New York : Palgrave Macmillan, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAC] (1). Place hold
		Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by McDonald, Malcolm. Edition: 6th ed.Publisher: Oxford : Butterworth-Heinemann, 2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (5). Place hold
		No cover image available How come your marketing plans aren't working? [electronic resource] : the essential guide to marketing planning / Malcolm McDonald. by McDonald, Malcolm \| ebrary, Inc. Publisher: London : Kogan Page, 2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.802] (1). Place hold
		100 practical ways to improve customer experience : achieve end-to-end customer engagement in a multi-channel world / Martin Newman and Malcolm McDonald. by Newman, Martin (Business consultant) [author.] \| McDonald, Malcolm [author.]. Publisher: London ; New York : Kogan Page, [2018]Other title: One hundred practical ways to improve customer experience.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/12] (1).
		Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson. by McDonald, Malcolm \| Wilson, Hugh, 1962-. Edition: 7th ed.Publisher: Chichester, West Sussex: Wiley, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2011] (6). Place hold
		Creating powerful brands / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace. by De Chernatony, L. (Leslie) \| McDonald, Malcolm \| Wallace, Elaine. Edition: 4th ed.Publisher: Oxford : Elsevier/Butterworth-Heinemann, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DEC 2011] (4). Place hold
		Marketing plans for services : a complete guide / Malcolm McDonald, Adrian Payne, and Pennie Frow. by McDonald, Malcolm \| Payne, Adrian \| Frow, Pennie. Edition: 3rd ed.Publisher: Chichester, West Sussex : Wiley, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2011] (1). Place hold
		No cover image available Marketing plans for service businesses [electronic resource] : a complete guide / Malcolm McDonald and Adrian Payne. by McDonald, Malcolm \| Payne, Adrian \| McDonald, Malcolm. Marketing planning for services \| ebrary, Inc. Edition: 2nd ed.Publisher: Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
		Creating powerful brands [electronic resource] / Leslie de Chernatony, Malcolm McDonald and Elaine Wallace. by De Chernatony, Leslie, 1953- \| McDonald, Malcolm \| Wallace, Elaine. Edition: 4th ed.Publisher: Amsterdam ; Boston : Butterworth-Heinemann, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/27] (1).
		Marketing plans : a complete guide in pictures / Malcolm McDonald and Peter Morris. by McDonald, Malcolm \| Morris, Peter, 1931-. Edition: 4th ed.Publisher: Chichester : Wiley, 2012Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC 2012] (1). Place hold
		Marketing plans [electronic resource] : how to prepare them, how to use them, seventh edition / Malcolm McDonald, Hugh Wilson. by McDonald, Malcolm \| Wilson, Hugh, 1962- [aut]. Edition: 7th ed.Publisher: Chichester, West Sussex, U.K. : Wiley, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/02] (1).
		The marketing plan : a pictorial guide for managers / Malcolm H. B. McDonald & Peter Morris. by McDonald, Malcolm \| Morris, Peter. Publisher: Oxford : Butterworth-Heinemann, 1987Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAC] (1). Place hold
		Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage / Linden Brown and Malcolm H.B. McDonald by Brown, Linden \| McDonald, Malcolm [(j.a.)]. Publisher: Basingstoke [U.K.] : Macmillan, 1994Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 BRO] (1). Place hold

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