Taylor's Library

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Brand romance : using the power of high design to build a lifelong relationship with your audience / by Neil Gridley and Yasushi Kusume.

by Gridley, Neil | Kusume, Yasushi.

Publisher: Basingstoke : Palgrave Macmillan, 2013Availability: Items available for loan: Taylor's Library-TU [Call number: 658.5752 GRI 2013] (1).
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Brand marketing [videorecording] : why we eat, drink, and wear brand names.

by Learning Seed Company.

Publisher: [Lake Zurich, IL] : Learning Seed, c2000Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 BRA] (1).
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Romancing the customer : maximizing brand value through powerful relationship management / Paul Temporal and Martin Trott

by Temporal, Paul | Trott, Martin.

Publisher: Singapore : John Wiley, c2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 TEM 2001] (2).
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Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler.

by Tybout, Alice M | Calkins, Tim | Kellogg School of Management.

Publisher: Hoboken, N.J. : Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 KEL] (1).
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Creative advertising : an introduction / Miriam Sorrentino.

by Sorrentino, Miriam.

Publisher: London : Laurence King Publishing, 2014Availability: Items available for loan: Taylor's Library-TU [Call number: 659.1 SOR 2014] (1).
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Branding design 3 / [editor, Yoshihiro Urata, translator, Lena Morita]

by Urata, Yoshiro.

Publisher: Tokyo : Graphic-sha, 2006Other title: Branding design three.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.5752 BRA] (1).
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.

by Keller, Kevin Lane, 1956-.

Edition: Second editionPublisher: Upper Saddle River, N.J. : Prentice Hall, [2003]Copyright date: ©2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 KEL] (4).
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Harvard business review on marketing.

Publisher: Boston : Harvard Business School Press, c2001Other title: On marketing | Marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 HAR] (1).
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Global brand strategy : unlocking brand potential across countries, cultures & markets / Sicco Van Gelder.

by Van Gelder, Sicco, 1964-.

Publisher: London ; Sterling, VA : Kogan Page, 2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 VAN] (1).
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Fashion branding unraveled / by Kaled K. Hameide.

by Hameide, Kaled K [author.].

Publisher: New York : Fairchild Books, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 687.0688 HAM 2011] (1). Checked out (1).
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Brand brilliance : elevate your brand, enchant your audience / Fiona Humberstone.

by Humberstone, Fiona [author.].

Publisher: [London] : Copper Beech Press, 2017Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 HUM 2017] (1).
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Branding : a very short introduction / Robert Jones.

by Jones, Robert [author.].

Publisher: Oxford : Oxford University Press, 2017Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 JON 2017] (1).
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Building distinctive brand assets / Jenni Romaniuk.

by Romaniuk, Jenni [author.].

Publisher: Australia; New Zealand : Oxford University Press, 2018Copyright date: ©2018Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 ROM 2018] (1).
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Logo design love : a guide to creating iconic brand identities / David Airey.

by Airey, David, 1979- [author.].

Edition: Second edition.Publisher: San Francisco, CA : New Riders, [2015]Copyright date: ©2015Availability: Items available for loan: Taylor's Library-TU [Call number: 741.6 AIR 2015] (2).
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Global fashion brands : style, luxury & history / edited by Joseph H. Hancock II, Gjoko Muratovski, Veronica Manlow, Anne Peirson-Smith.

by Hancock, Joseph [editor.] | Muratovski, Gjoko [editor.] | Manlow, Veronica [editor.] | Peirson-Smith, Anne [editor.].

Publisher: Bristol : Intellect, 2014Availability: Items available for loan: Taylor's Library-TU [Call number: 687.0688 GLO 2014] (1). Items available for reference: Taylor's Library-TU [Call number: 687.0688] (2).
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Brand management strategies : luxury and mass markets / William D'Arienzo.

by D'Arienzo, William [author.].

Publisher: New York : Fairchild Books, An imprint of Bloomsbury Publishing Inc : Bloomsbury, 2016Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DAR 2016] (5).
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The road to luxury : the new frontiers in luxury brand management cloth / Ashok Som, Christian Blanckaert.

by Som, Ashok [author.] | Blanckaert, Christian [author.].

Edition: Second edition.Publisher: Singapore : John Wiley & Sons Singapore Pte. Ltd., [2021]Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 SOM 2021] (1).
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Book of branding : a guide to creating brand identity for startups and beyond / Radim Malinic.

by Malinic, Radim, 1978- [author.].

Publisher: [London] : Brand Nu Limited, 2019Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 MAL 2019] (2).
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Communicating visually : the graphic design of the brand / edited by Daniel Raposo.

by Raposo, Daniel [editor.].

Publisher: Newcastle upon Tyne : Cambridge Scholars Publishing, 2019Availability: Items available for loan: Taylor's Library-TC [Call number: 741.6 COM 2019] (2).
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