|
|
|
CIM study text : professional post-graduate diploma in marketing. [Paper 12]. Strategic marketing in practice.
by Chartered Institute of Marketing. Edition: [1st ed.]Publisher: London : BPP Professional Education, 2005Other title: strategic marketing practice..Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 CIM]
(1).
|
|
|
|
Accidental branding : how ordinary people build extraordinary brands / David Vinjamuri.
by Vinjamuri, David, 1964-. Publisher: Hoboken, N.J. : John Wiley, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 VIN]
(1).
|
|
|
|
The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker / Robert W. Swaim
by Swaim, Robert W. Publisher: Singapore : John Wiley, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.0092 SWA]
(1).
|
|
|
|
Expert podcasting practices for dummies / by Tee Morris, Evo Terra, and Ryan Williams.
by Morris, Tee | Terra, Evo | Williams, Ryan. Publisher: Hoboken, NJ : Wiley Pub, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 006.7876 MOR]
(1).
|
|
|
|
Marketing practices in developing economy : cases from South Asia / edited by Ruby Roy Dholakia, Syed Ferhat Anwar and Khalid Hasan ; foreword by : Philip Kotler.
by Dholakia, Ruby Roy | Anwar, Syed Ferhat | hasan, Khalid. Publisher: New Delhi : PHI Learning Private, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.800954 MAR 2009]
(1).
|
|
|
|
Where the suckers moon : the life and death of an advertising campaign / Randall Rothenberg.
by Rothenberg, Randall. Publisher: New York : Vintage Books, c1994Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.196292222 ROT 1995]
(1).
|
|
|
|
Library videos and webcasts / Thomas Sean Casserley Robinson
by Robinson, Thomas Sean Casserley, 1966-. Publisher: London : Facet Publ., c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 025.50285 ROB 2010]
(1).
|
|
|
|
A social networking primer for librarians / Cliff Landis ; series editor Ellyssa Kroski.
by Landis, Cliff, 1980- | Kroski, Ellyssa. Publisher: London : Facet Publishing, 2010Other title: Social networking primer for libraries.Availability: Items available for loan: Taylor's Library-TU
[Call number: 025.04 LAN 2010]
(1).
|
|
|
|
Developing successful sport marketing plans / David K. Stotlar.
by Stotlar, David Kent, 1952-. Edition: 3rd ed.Publisher: Morgantown, WV : Fitness Information Technology, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 796.0698 STO 2009]
(1).
|
|
|
|
Baked-in : creating products and businesses that market themselves / Alex Bogusky & John Winsor.
by Bogusky, A. M. (Alex M.) | Winsor, John, 1959-. Publisher: Chicago : Agate, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.575 BOG 2009]
(1).
|
|
|
|
The SAGE handbook of marketing theory / edited by Pauline Maclaran ... [et al.].
by Maclaran, Pauline. Publisher: Los Angeles, Calif. : SAGE, 2010Other title: Marketing theory.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8001 SAG 2010]
(1).
|
|
|
|
You are a brand! : how smart people brand themselves for business success / Catherine Kaputa.
by Kaputa, Catherine, 1948-. Edition: 1st pbk. ed.Publisher: Boston, MA : Nicholas Brealey Pub., 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 650.14 KAP 2010]
(1).
|
|
|
|
Guerrilla marketing on the front lines : 35 world-class strategies to send your profits soaring / Jay Conrad Levinson and Mitch Meyerson ; foreword by Mark Victor Hansen.
by Levinson, Jay Conrad | Meyerson, Mitch. Publisher: Garden City, NY : Morgan James Pub., c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LEV 2008]
(1).
|
|
|
|
Brands, consumers, symbols, & research : Sidney J. Levy on marketing / Sidney J. Levy ; compiled by Dennis W. Rook.
by Levy, Sidney J, 1921- | Rook, Dennis W. Publisher: Thousand Oaks, CA : SAGE, c1999Other title: Brands, consumers, symbols, and research.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8243 LEV 1999]
(1).
|
|
|
|
The hyper-social organization : eclipse your competition by leveraging social media / Francois Gossieaux, Edward K. Moran.
by Gossieaux, Francois | Moran, Ed, 1964-. Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.4038 GOS 2010]
(1), TC External Storage
[Call number: 658.4038 GOS 2010]
(1).
|
|
|
|
The marketing of technology intensive products and services : driving innovations for non-marketers / Patrick Corsi, Mike Dulieu.
by Corsi, Patrick | Dulieu, Mike. Publisher: London : Hoboken, NJ : ISTE ; John Wiley, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 COR 2008]
(1).
|
|
|
|
Get rich with apps! : your guide to reaching more customers and making money now / Jesse Feiler.
by Feiler, Jesse. Publisher: New York : McGraw-Hill, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 005.1 FEI 2010]
(1).
|
|
|
|
Microblogging and lifestreaming in libraries / Robin M. Hastings ; series editor Ellyssa Kroski.
by Hastings, Robin, 1973- | Kroski, Ellyssa. Publisher: London : Facet Publishing, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 025.04 HAS 2010]
(1).
|
|
|
|
Managing the brief for better design / Alastair Blyth and John Worthington.
by Blyth, Alastair, 1958- | Worthington, John, 1938-. Edition: 2nd ed.Publisher: London : Routledge, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 720.688 BLY 2010]
(4).
|
|
|
|
The creative business guide to running a graphic design business / Cameron S. Foote.
by Foote, Cameron S. Edition: Updated ed.Publisher: New York, N.Y. : W. W. Norton, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 741.6068 FOO 2009]
(2).
|
