|
|
|
Romancing the customer : maximizing brand value through powerful relationship management / Paul Temporal and Martin Trott
by Temporal, Paul | Trott, Martin. Publisher: Singapore : John Wiley, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 TEM 2001]
(2).
|
|
|
|
Customer relationship management / Ed Peelen and Rob Beltman.
by Peelen, Ed | Beltman, Rob. Edition: Second edition.Publisher: Harlow : Pearson Education Limited, [2013]Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 PEE 2013]
(1).
|
|
|
|
Customer relationship management : creating competitive advantage through win-win relationship strategies / Kaj Storbacka, Jarmo R. Lehtinen.
by Storbacka, Kaj | Lehtinen, Jarmo. Publisher: Singapore : McGraw-Hill, c2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 STO]
(2).
|
|
|
|
Up close & personal? : customer relationship marketing @ work / Paul R. Gamble ... [et al.].
by Gamble, Paul R. Edition: 2nd ed.Publisher: London : Kogan Page, 2003Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 UPC]
(2).
|
|
|
|
Relationship marketing : exploring relationship strategies in marketing / John Egan.
by Egan, John, 1952-. Edition: 2nd ed.Publisher: New York : Financial Times/Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 EGA]
(2).
|
|
|
|
Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone.
by Foss, Bryan | Stone, Merlin. Publisher: London : Kogan Page, 2001Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 FOS]
(1).
|
|
|
|
Customer relationship marketing : get to know your customers and win their loyalty / Merlin Stone, Neil Woodcock and Liz Machtynger.
by Stone, Merlin | Woodcock, Neil | Machtynger, Liz. Edition: 2nd ed.Publisher: London : Kogan Page, 2000Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 STO]
(2).
|
|
|
|
The new marketing conversation : creating and strengthening relationships between buyers and sellers / Donna Baier Stein, Alexandra MacAaron.
by Stein, Donna Baier | MacAaron, Alexandra. Publisher: Mason, Ohio : Thomson, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 STE]
(2).
|
|
|
|
Balanced brand : how to balance the stakeholder forces that can make or break your business / John Foley with Julie Kendrick.
by Foley, John, 1955- | Kendrick, Julie. Edition: 1st ed.Publisher: San Francisco, CA : Jossey-Bass, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 FOL]
(1).
|
|
|
|
Principles of customer relationship management / Roger J. Baran, Robert J. Galka, Daniel P. Strunk.
by Baran, Roger Joseph, 1945- | Galka, Roger J | Strunk, Daniel P. Edition: Student ed.Publisher: Mason, Ohio : Thomson/South-Western, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.85 BAR]
(1).
|
|
|
|
Proactive selling [electronic resource] : control the process, win the sale / William "Skip" Miller.
by Miller, William, 1955- | ebrary, Inc. Publisher: New York : American Management Association, 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 658.85]
(1).
|
|
|
|
Making the client connection [electronic resource] : maximizing the power of your personality, presentations, and presence / Gary DeMoss and Mitch Anthony.
by DeMoss, Gary | Anthony, Mitch | ebrary, Inc. Publisher: Chicago : Dearborn Trade Pub., c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan:
[Call number: 332.024/0068/8]
(1).
|
|
|
|
Pathways less travelled to value creation [electronic resource] : interaction, dialogue and knowledge generation / guest editor, David Ballantyne.
by Ballantyne, David | ebrary, Inc. Publisher: [Bradford, England] : Emerald Group Pub., 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
|
|
|
|
The referral of a lifetime : the networking system that produces bottom-line results-- every day! / Tim Templeton with Lynda Rutledge Stephenson.
by Templeton, Timothy L | Stephenson, Lynda Rutledge, 1950-. Publisher: San Francisco : Berrett-Koehler Pub, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 TEM 2004]
(1).
|
|
|
|
Unmarketing : stop marketing. Start engaging. / Scott Stratten.
by Stratten, Scott. Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 STR 2010]
(1).
|
|
|
|
Customer share marketing : how the world's great marketers unlock profits from customer loyalty / Tom Osenton.
by Osenton, Tom. Publisher: Upper Saddle River, N.J. : Financial Times Prentice Hall, c2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 OSE]
(1).
|
|
|
|
The new relationship marketing : how to build a large, loyal, profitable network using the social Web / Mari Smith.
by Smith, Mari, 1966-. Publisher: Hoboken, N.J. : Wiley, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 SMI 2011]
(1).
|
